Posts

New GA4 Channel Tracks AI Traffic

The new "AI Assistant" feature in Google Analytics shows performance metrics such as engagement, events per session, time per session, and more. The post New GA4 Channel Tracks AI Traffic appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/wjBHZme

Intent Clusters Guide AI Product Discovery

AI's growth in search and shopping adds precision to intent behaviors and opportunities. The post Intent Clusters Guide AI Product Discovery appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/rqgYF4m

Nail Profit before Site Extras, Owner Says

Paolo Vidali has a suggestion for merchants considering advanced ecommerce features: Be careful. The post Nail Profit before Site Extras, Owner Says appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/OnHlUBF

AI Marketing Looks Familiar

AI marketing, while new, relies on tried-and-true techniques. The tools are changing, but not the challenges. The post AI Marketing Looks Familiar appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/PeLQtV5

4 Homegrown Brands Winning India

Foreign merchants may enter the India market, but will consumers buy the products? The post 4 Homegrown Brands Winning India appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/7FVkrjY

New Ecommerce Tools: July 7, 2026

This week's rundown includes new services for livestreaming, product images, logistics, agentic commerce, one-click checkout, Amazon, and more. The post New Ecommerce Tools: July 7, 2026 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/UwHOob4

AI Visibility Scores Are Useless

The best visibility metrics measure what consumers actually enter, not carefully chosen prompts. The post AI Visibility Scores Are Useless appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/tQnE15v