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These hand-picked titles show what drives consumer behavior and marketing performance. The post Why Buyers Buy: Books for Marketers appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/G7JIOne

AI-generated search is pushing merchants to measure product visibility, but traditional metrics fall short. The post Better Metrics for AI Search Visibility appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/7dU8CeQ

When organic traffic declines, ad targeting and audience intelligence become competitive advantages. The post Reclaim Traffic with Smarter Ads appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/6Q1Wzwf

Phillip Jackson's company surveyed U.S. 2025 holiday shoppers. When AI recommends a product, 77% of respondents leave to buy on the brand's site. The post AI Product Discovery Drives Brand Traffic appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/WUf2rXJ

Autonomous AI shopping agents challenge the role marketplaces play in product discovery, advertising, and transactions. The post Why Marketplaces Block AI Shopping Agents appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/I3Hx9kF

New products and services this week address product imagery, agentic commerce, AEO and GEO analytics, logistics tools, deferred payments, tariff refunds, and more. The post New Ecommerce Tools: January 28, 2026 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/eToSQJD