Shopify SEO Tips

In July, readers preferred articles on growing a business, graphic design, Google Ads, content marketing, and more. The post July 2023 Top 10: Our Most Popular Posts appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/2f1ynFX

The origins of Google, Amazon, and Facebook started long before those companies launched. Here's our rundown of books chronicling how it all began. The post 12 Books on the History of the Internet and Ecommerce appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/NOG1r37

Etsy is a place where small business owners can meet customers ready to buy crafts, handmade jewelry, vintage clothing, and art. But, how do you get started? More from Shopify Blog - Company https://ift.tt/HQv5Nfn

Aaron Powell launched Bunch Bikes, an electric kid-hauler cargo bike, in 2017. Then the pandemic hit, nearly closing the company. Then he hired his best customer. The post E-bike Seller Hires Best Customer, Saves Sales appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/eZTgsuw

If you’re hoping to launch or level up your small business, the right ecommerce platform can make or break you. Check out this useful roundup of the best ecommerce software to find out which ones are best for you.   More from Shopify Blog - Company https://ift.tt/puUxdQh

Website migration is a big undertaking, and it can have far-reaching impacts—like search engine visibility. Here’s how to get it done (without losing your mind). More from Shopify Blog - Company https://ift.tt/W9DzjAw

Business credit cards can offer business-specific perks and help you grow your company. Here’s what to keep in mind as you consider business credit cards. More from Shopify Blog - Company https://ift.tt/vS9WMdx

In 2021, 606 global unicorns were created at a total valuation of $1.5 trillion. Thus far in 2023 there are 44 new unicorns valued at $87 billion. The post Charts: Global Unicorn Trends Mid-2023 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/VqJhYP7

Shopify app developers are embracing ChatGPT for customer service, product descriptions, and more. The post 12 Shopify Apps with ChatGPT Integration appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/L1OGEIf

Bokksu, a company that started with subscription boxes full of Japanese snacks, has grown into a $100 million business — all while continuing to help support family businesses and assist small makers in Japan access global distribution. More from Shopify Blog - Company https://ift.tt/nscyqG5

Get started selling eco-friendly products online, with dozens of inspiring examples of real brands succeeding in the space. More from Shopify Blog - Company https://ift.tt/b5dFu9o

B2B marketplaces are proliferating. Amazon Business, launched in 2012, is now a $35 billion GMV juggernaught. The post Amazon’s B2B Marketplace Dominates appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/4lxZQTz

Back-to-school purchases are among the top U.S. retail revenue generators. PThe 2023 selling season will likely break records. The post 7-Email Sequence to Boost Back-to-school Sales appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/bB61Tjv

There's no shortage of advice for starting or growing a business. Here's our rundown of time-tested books from folks who've done it or witnessed it. The post 14 Books to Grow a Business appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/Vr6Tn2p

Social media marketing can help you build an audience of customers and drive sales, or it can be a time-consuming distraction. Learn how to create a strategy that keeps your actions focused and allows you to execute without taking too much attention away from running your business. More from Shopify Blog - Company https://ift.tt/bk8ondR

Patrick Campbell had $20,000 in the bank when he sold his company, ProfitWell, for $200 million. Here's his story. The post Entrepreneur Sells Company for $200 Million appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/ZEwev53

Fishwife, Olipop, and Our Place are some of the most innovative brands online. Get insights into how these top ecommerce brands win over customers. More from Shopify Blog - Company https://ift.tt/j89JDcP

Ashwinn Krishnaswamy is a DTC expert, founder and TikTok personality. He shares his thoughts on the state of DTC in 2023 and what brands need to do to position themselves against competitors. More from Shopify Blog - Company https://ift.tt/Y5fhEdO

There's no shortage of tools and platforms to help optimize a site for search engines. Here's our rundown of the latest releases. The post SEO Product Releases: July 2023 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/Uc0uz1Q

Lean into what makes your small business unique and leverage it by collaborating with other businesses to boost sales. More from Shopify Blog - Company https://ift.tt/6DOX7AH

WordPress isn’t just for blogging—find out how to monetize your existing site. More from Shopify Blog - Company https://ift.tt/mLQiZol

TikTok has only been in the advertising game since 2019, but the video platform is already pulling in record-breaking ad revenue year over year. More from Shopify Blog - Company https://ift.tt/6T1rUyK

Google sometimes co-mingles ads for brand and non-brand queries. The new settings ensure traffic and reporting are funneled to the right campaigns. The post Google Ads Improves Brand Settings appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/3KgzN97

  International commerce is everything that facilitates the buying and selling of goods between nations, including shipping, banking, and advertising. More from Shopify Blog - Company https://ift.tt/Cf9pJe4

Quality ecommerce website development is crucial to the success of your digital shop. Learn how to design and build an ecommerce site that drives sales. More from Shopify Blog - Company https://ift.tt/VMvozx2

The background of product images is critical for clarity and impact. These seven tools will remove, alter, or generate backgrounds for any photo, including products. The post AI Background Generators for Product Photos appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/pW89dFc

Ghia was one of the first non-alcoholic spirits companies in the US. Founder Melanie Masarin shares what it took to launch a business in a category most people had never even heard of. More from Shopify Blog - Company https://ift.tt/8CeZ6i2

U.S. consumers looked for deals in Prime Day 2023. Top categories were appliances, electonics, and apparel. The post Discount-driven Consumers Spur Prime Day 2023 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/bVQHK43

Generative AI can boost productivity big time. Humans make average AI content excellent. The post Content Marketing with AI and Humans appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/VjKoAmH

“Add to cart” is one of the most pivotal moments in a customer’s journey, the point when someone shifts from merely shopping to actually buying. So make this step easy for them by creating a great shopping cart experience for your ecommerce store. More from Shopify Blog - Company https://ift.tt/MAJq06i

Marginal cost refers to the increase or decrease in the cost of producing one more unit or serving one more customer. It is also known as incremental cost. More from Shopify Blog - Company https://ift.tt/pdFhqr0

Apple's iOS 17 will remove URL tracking parameters from Mail, Messages, and Safari's Private Browsing. The post Apple Mail to Remove URL Tracking Parameters appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/scS7WNq

Order fulfillment is the process of receiving, packing, and shipping orders. Learn the best order fulfillment strategies in this guide. More from Shopify Blog - Company https://ift.tt/H2bAY7G

Harry Joiner has been an ecommerce recruiter since 2005. He calls the 2023 job market "a zoo." The post Executive Recruiter on Ecommerce Jobs Mid-2023 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/yazv5Hl

Master ecommerce bookkeeping with our comprehensive step-by-step guide. Learn how to handle sales tax, inventory, payments, financial statements, and more. More from Shopify Blog - Company https://ift.tt/hwRHPEa

Journalists and writers are heavy social media users. Finding and connecting with them is the first step to earning a link. The post Social Media Tools for Link-building appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/gPCoYu2

Cash flow management is one of many reasons it’s so hard to get a new business off the ground, and it becomes even more difficult when there's a crisis. If you’re looking for one area to focus on that will have a dramatic impact on your business, this is it. More from Shopify Blog - Company https://ift.tt/njUzavR

Fellow creates high-quality equipment to properly brew coffee and tea. It sells kettles, grinders, French presses, mugs, and a seasonal selection of exclusive, limited release coffee. Founder Jake Miller shares how to grow a business that prioritizes design over everything else. More from Shopify Blog - Company https://ift.tt/6xMvVBR

The U.S. Census Bureau surveys 1.2 million businesses every two weeks to assess the state of the economy and expectations of owners and managers. The post Charts: U.S. Retail Trends July 2023 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/m9flG0E

Retail and ecommerce are both processes of selling products or services to an individual consumer. But the way those sales are made is different. More from Shopify Blog - Company https://ift.tt/inTFA2t

Net Promoter Scores derive from a simple question to customers, "Would you recommend our company?" The post Drive Customer Satisfaction with NPS appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/LqA0JWo

Headlines are often more difficult to compose than an article's body copy. Fortunately, AI tools can help. The post AI Tools for Better Headlines appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/MxWT8OQ

The GLD Shop is a lifestyle jewelry brand on a mission to inspire others to innovate, work hard, and change the game. Through collaborations with iconic brands like Marvel Comics and major sports leagues like the NBA and NFL, it’s become a brand endorsed by some of the biggest celebrities and household names.  More from Shopify Blog - Company https://ift.tt/vf8Gq46

Element Brooklyn uses Shopify's smart order routing capabilities to automatically route orders to the best fulfillment location, allowing them to achieve next day delivery for 94% of orders and reduce the cost of shipping. More from Shopify Blog - Company https://ift.tt/3iazGhS

Shop Pay Installments Premium, merchants can offer buyers flexible payment options in real-time including interest-free payments for 6 or 12 months, and monthly installments at longer terms–18 and 24 months. More from Shopify Blog - Company https://ift.tt/QHSZ0dX

A domain name can jumpstart a company or hinder its growth. Here's our rundown of registration options. The post 11 Domain Registrars for 2023 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/WPHjdFG

Want to build a beautiful online storefront that impresses customers and makes sales? Here are the best-in-class ecommerce website builders to get you up and running in minutes. More from Shopify Blog - Company https://ift.tt/6YHy12S

Merchants have no shortage of content-marketing topics to address in August 2023. Examples are hip-hop music, travel, bowling, kindness, and dogs. The post 5 Content Marketing Ideas for August 2023 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/sML5Zqi

No matter how small your business, you’re probably going to have to pay taxes. Here’s our guide to filing your small business taxes. More from Shopify Blog - Company https://ift.tt/XU5Z7KG

Beardbrand founder Eric Bandholz is also the host of Ecommerce Conversations, Practical Ecommerce's podcast. He calls 2023 "a perfect storm of calamities." The post Beardbrand Rebirths after a Tough Year appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/amWy8C6

Learn how to calculate CLV the easy way, so you can lower acquisition costs and improve your brand’s bottom line. Get the guide today. More from Shopify Blog - Company https://ift.tt/DGits4W

One of the most important metrics you'll want to track as a business owner is Customer Lifetime Value. Here's how to calculate it and use it to inform your business strategy. More from Shopify Blog - Company https://ift.tt/G4IPslZ

Optimizing a site for search engines involves monitoring a lot of metrics. Configuring email alerts for changes in those metrics is a must. The post Tools for SEO Email Alerts appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/ZdzEaYC

Verve Coffee was founded with the goal of sourcing the finest coffees in the world and sharing them with their community in Northern California. Discover the brand’s sourcing guidelines and how it became the go-to coffee for Silicon Valley tech giants like Google and Facebook. More from Shopify Blog - Company https://ift.tt/8YLMwDX

Inflation is the top concern of U.S. small businesses owners. We tell the story in five charts, drawing from three recent surveys. The post Charts: U.S. Small Business Trends 2023 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/aGnzVhj

Deliver orders faster with Smart Order Routing With smart order routing, you can automatically route orders from the best fulfillment location, whether that’s a warehouse, a retail store, or a third-party logistics provider (3PL). More from Shopify Blog - Company https://ift.tt/P2cTVqO

Graphic design impacts a brand's identity and thus its success. Here's our selection of a dozen books from leading designers. The post 12 Graphic Design Books to Build a Brand appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/6sSW38F

Running your own business is a thrilling experience, but having your hands in all aspects of your brand can cause burnout to sink in—here, a point-by-point plan for staying one step ahead of the stress. More from Shopify Blog - Company https://ift.tt/KjiXHeP

Learn the basics of setting up a TikTok account, how to create videos with viral potential, and why you should grow your brand on the platform. More from Shopify Blog - Company https://ift.tt/g0U65VO

Integrations with ChatGPT and other AI chatbots are seriously streamlining social media management. The post 5 AI Social Media Tools to Boost Productivity appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/cVWJRZH

Bookishly owner Louise Verity switched her company to a four-day work week. She shares some tips for finding the right schedule and becoming more efficient. More from Shopify Blog - Company https://ift.tt/FiBPk7N

Advertising on the Amazon Marketplace was among the first retail media networks. Many more have followed. The post Retail Media Networks: Promise or Peril? appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/C02SrIA

Bed Bath & Beyond was once a category-killer. Then it wasn't. The post Lessons from Bed Bath & Beyond appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/0Tw6aYe