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Showing posts from August, 2023

LLC vs. Corporation: How Are They Different? (2023)

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There are significant differences between an LLC and a corporation. Learn how to choose the business structure that will work best for your company. More from Shopify Blog - Company https://ift.tt/AiMWlJE

Charts: E.U. Retail Trends

Confidence among E.U. retail businesses is mostly negative with no widespread plans to hire additional employees. The post Charts: E.U. Retail Trends appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/s2mDj9e

Are You Ready for Expansion? 3 Steps to Grow Your Retail Storefront

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Second-generation owner Amit Mahtani explores expansion and renovating storefronts, and offers invaluable tips for entrepreneurs looking to balance online with in-person sales. More from Shopify Blog - Company https://ift.tt/wNRBgum

What Is an LLC? Definition + Guide (2023)

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An LLC, or limited liability company, offers certain tax benefits and some personal liability protection. Learn how to form an LLC in this article. More from Shopify Blog - Company https://ift.tt/Gqjv9Zf

Klaviyo IPO Fueled by Data, Shopify Collab

The email and SMS pioneer will soon be public thanks to data expertise and Shopify support. The post Klaviyo IPO Fueled by Data, Shopify Collab appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/yifwgBH

Build a Business Around Your Ideal Life (Not the Other Way Around)

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Sisters Jess Gray and Becca Stern set out to build a business that would offer more workplace flexibility and allow them to work together, even from opposite sides of the globe. Together, they co-founded Mustard Made, a company that sells colorful, vintage lockers. More from Shopify Blog - Company https://ift.tt/YTgUD6b

Ecommerce Customer Service: 6 Tips For Online Support

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Discover the importance of ecommerce customer service. Enhance satisfaction, retention, and brand reputation with expert tips and strategies. More from Shopify Blog - Company https://ift.tt/QAV2rSa

How Google Personalizes Search Results

Search results differ based on a user's history, interactions, location, and more. The post How Google Personalizes Search Results appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/n89wBbT

19 Free Web Design Tools from Summer 2023

This installment of our quarterly design-tool series includes new color palette generators, icon libraries, no-code builders, and more. The post 19 Free Web Design Tools from Summer 2023 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/6sbx4Ol

4 Handy AI Video Generators

Sophisticated tools offer many languages, avatars, voices, editing options, and more. The post 4 Handy AI Video Generators appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/S8bMIti

The 6 Types of Logos and Which is Right for Your Brand

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Navigating the logo design process for your new company is made easier with our five tips for designing a good logo, plus five online logo makers. More from Shopify Blog - Company https://ift.tt/bQLB3xF

Tattoo Biz Suits Danish Entrepreneur

Rasmus Cort is co-owner of five tattoo shops and a provider of tattoo skincare products. The post Tattoo Biz Suits Danish Entrepreneur appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/osf6Nep

Ecommerce Chatbots: What They Are and Use Cases

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Learn the basics of ecommerce chatbots, their benefits, and how you can use them to improve customer satisfaction and drive sales. More from Shopify Blog - Company https://ift.tt/PqSWf0b

25 Best Price Comparison Websites and Apps To Help You Save (2023)

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Looking for ways to promote your products to new customers? List them on price comparison websites. More from Shopify Blog - Company https://ift.tt/7lAesu4

How to Remove a Web Page from Google

Legit reasons for removing a page from search results include confidentiality, premium content, dated info, and more. The post How to Remove a Web Page from Google appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/OFNPwc4

How to Grow Your Business Regionally, Online and IRL

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Quebec is almost its own market within Canada. Its bilingual requirements and distinct culture make it difficult for the biggest companies to get a footing there. Polysleep co-founder and CEO Jeremiah Curvers used local SEO, marketing and retail strategies to capture market share in the province. More from Shopify Blog - Company https://ift.tt/yAdVPIU

10 Examples of Satisfying FAQ Pages and How To Create Your Own

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An FAQ page is the center of a website’s knowledge hub. Use these best FAQ examples and our how-to guide to create an FAQ page to meet your customers’ needs. More from Shopify Blog - Company https://ift.tt/t4sygFJ

How To Use Ecommerce Analytics For Your Online Store (2023)

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New to marketing analytics? Looking for higher ROI and better customer understanding? Read this beginner’s guide to marketing analytics. More from Shopify Blog - Company https://ift.tt/b8kDJRQ

Sustainable Business: What Is It and Why It’s Important in 2023

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Companies can thrive while also contributing to positive environmental change.  But getting started can be daunting—which is why we’re simplifying it with four of the most impactful ways to make your business more sustainable. More from Shopify Blog - Company https://ift.tt/AkruxaF

Charts: U.S. Retail Ecommerce Sales Q2 2023

Per the Department of Commerce, Q2 2023 U.S. ecommerce sales grew 2.1% month-over-month and 7.5% year-over-year. The post Charts: U.S. Retail Ecommerce Sales Q2 2023 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/G9c5xSm

Tools to Monitor Competitors’ Ads

Platforms such as TikTok, Google, Meta, and LinkedIn provide free details of all advertisements — the owner, views, run date, more. The post Tools to Monitor Competitors’ Ads appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/IRkWK5N

The 5 Pre-Launch Secrets That Led to This Brand’s Success

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Hearth Display needed to prove to investors that people would pay for a digital solution to family management. Here’s how the company used beta testing, extensive customer research, and a pre-order campaign to raise $2.8 million in institutional funding for a product aimed at mothers. More from Shopify Blog - Company https://ift.tt/Dyewd58

13 Free Online Courses for Entrepreneurs

Learn basic skills such as accounting, marketing, and funding as well as creativity, tools, mental frameworks, and more. The post 13 Free Online Courses for Entrepreneurs appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/nle0Y6U

Ecommerce Accounting: A Beginner’s Guide for 2023

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  Learn how ecommerce accounting helps business owners organize their finances and plan for growth. More from Shopify Blog - Company https://ift.tt/9oPYAbG

ChatGPT Prompts for Pay-per-click Ads

Grouping keywords, estimating budgets, generating copy — ChatGPT can streamline paid search and social media campaigns. The post ChatGPT Prompts for Pay-per-click Ads appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/atsLHAP

Ecommerce Companies Need Flywheels

Happy customers buy again and refer friends, who also buy again and refer friends. It's a recipe for sustained growth. The post Ecommerce Companies Need Flywheels appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/oN0kKhL

Phone Product Photography: How to Take Pictures With Your Smartphone

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So you’ve decided to start an online store and you’ve got at least one product you’re excited to start selling. Your product might look great sitting in your bedroom or home office, but how can you make sure it really stands out in the era of Instagram filters?  Don’t sweat it. You don’t have to become a professional photographer to take attention-grabbing photos of your products. In this article, you’ll learn, step-by-step, how to take beautiful product photography using only your phone, some natural light, and a good product photo app.  More from Shopify Blog - Company https://ift.tt/smorYnl

Using Photos to Convey Product Size

Misleading product images cause confusion, creating preventable returns and negative reviews. The post Using Photos to Convey Product Size appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/9qTexpl

Perfect Product Photography: Craft a Perfect Setup in 2023

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How can you take good product photos on a budget? In this guide, Co-founder of Product on White Photography Jeff Delacruz walks you through how to shoot professional photos for your business. More from Shopify Blog - Company https://ift.tt/QGOz87h

Ecommerce International Shipping: Deliver Worldwide (2023)

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More from Shopify Blog - Company https://ift.tt/vp1NYS3

5 Ways to Turn Viral Views into Real Customers

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Transformer Table is an innovative company creating multifunctional space-saving furniture that adapts to your needs. Discover the PR and influencer marketing strategies that garnered it the most-watched product video in the history of Instagram. More from Shopify Blog - Company https://ift.tt/N9JSEWH

Marketing Funnels Explained: Why It Matters and How To Build Yours

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Marketing funnels represent the journey of a customer from “hi” to “buy.” Here’s why they matter and how to create yours. More from Shopify Blog - Company https://ift.tt/rfW3eDC

What Is a Competitive Analysis? (How-To Guide)

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A competitive analysis helps businesses discover strengths and weaknesses of companies in their industry. Create a competitive analysis with this free template. More from Shopify Blog - Company https://ift.tt/cZpNOAz

Charts: Top Publicly Traded Ecommerce Companies Q2 2023

Amazon dominates global ecommerce with massive Q2 revenue, net income, and traffic. The post Charts: Top Publicly Traded Ecommerce Companies Q2 2023 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/KSsifn3

Print Shipping Labels From Your Phone With the Shopify Mobile App

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More from Shopify Blog - Company https://ift.tt/W45NueZ

ChatGPT Prompts for Content Ideas

Specificity and persistence are keys for generating meaningful results from ChatGPT. The post ChatGPT Prompts for Content Ideas appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/sRJfbkj

How to Build a Company Where People Actually Want to Work

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Starface grew its brand on an unconventional premise: You should highlight your imperfections. President Kara Brothers promotes a healthy work culture that’s inspired her team to sell more than 77 million star-shaped acne patches to date. The brand also has launched collections with properties like Hello Kitty and SpongeBob SquarePants, and has been embraced by stars like Justin Bieber and Florence Pugh. More from Shopify Blog - Company https://ift.tt/kbs87pu

Pondering the Cost of Ecommerce Returns

Returns of purchased ecommerce goods are on the rise. Are tighter return policies the answer? The post Pondering the Cost of Ecommerce Returns appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/qyB9I4T

10 (More) Books to Grow a Business

Last month we published a list of 14 books to jumpstart growth. Here are 10 more. The post 10 (More) Books to Grow a Business appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/FmKN1JO

Google Ads Streamlines Switch to Performance Max

Gradual is better when upgrading Dynamic Search and Display campaigns to Performance Max. The post Google Ads Streamlines Switch to Performance Max appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/3uxThmt

11 Ecommerce Checkout Tips: How to Increase Conversions at Checkout in 2023

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Simple ways to fix your checkout process, reduce cart abandonment, and boost conversion rates in your online store. More from Shopify Blog - Company https://ift.tt/GpyWef5

13 Checkout Optimization Tips to Increase Ecommerce Revenue (2023)

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Apply these 13 checkout process optimization tips to increase your ecommerce store’s revenue and help decrease the amount of orders lost.  More from Shopify Blog - Company https://ift.tt/Lx5EYhD

YouTube Marketer Adjusts to AI

The men's hairstyling channel "Slikhaar TV" has over 2 million subscribers — but not 2 million viewers. The post YouTube Marketer Adjusts to AI appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/VHFTeQk

SEO and Internal Anchor Text

A website's internal links help search bots and humans. So does the links' anchor text. The post SEO and Internal Anchor Text appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/VLSiAND

How a Canadian Outerwear Brand Went Global While Staying True to Its Roots

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Founder Eran Elfassy combined function and fashion, European and North American styles, and wool and leather to create a powerhouse outerwear brand called Mackage. He shares how his company continues to push the boundaries of fashion and fabric as Mackage expands into the global luxury market. More from Shopify Blog - Company https://ift.tt/vm3MnIQ

Charts: Global Cybersecurity Trends 2023

Cybersecurity remains a priority for business and cyber leaders, although their risk assessments vary. The post Charts: Global Cybersecurity Trends 2023 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/UWMhnVm

5 Predictions for the 2023 Holiday Shopping Season

Since 2013 we've predicted holiday sales for the coming season. Here's our 2023 installment. The post 5 Predictions for the 2023 Holiday Shopping Season appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/8ATWCUS

Here’s Why I’m Sticking with Threads

Despite the post-launch traffic drop, Threads will benefit from Meta's quick adjustments and X's turmoil. The post Here’s Why I’m Sticking with Threads appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/HYw3zgv

11 Post-purchase Retention Tactics

What happens after a sale impacts a customer's decision to buy again. The post 11 Post-purchase Retention Tactics appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/QjsoFbm

Ecommerce Product Releases: August 6, 2023

Our twice-monthly rundown of new releases and updates is now daily — Monday through Friday — with roughly 50 quick-read briefs each week. The post Ecommerce Product Releases: August 6, 2023 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/nbHKNLT

How to Find a Manufacturer or Supplier for a Product (2023)

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Excited about your new product idea but don’t know how to make it a reality? This guide to finding a manufacturer will help you bring it to life. More from Shopify Blog - Company https://ift.tt/bqQAZdg

10 Different Types of Entrepreneurs (With Examples)

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There are all kinds of reasons to start a business, but we found that what motivates you may influence the kind of business you start. We asked entrepreneurs why they started their business and found there were seven types of entrepreneurship based on life motivations—and industries best-suited to those motivations. Find out which one fits you best. More from Shopify Blog - Company https://ift.tt/xwCjeqs

T-Shirt Mockups in Seconds: Free T-Shirt & PSD Templates (2023)

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You don’t have to be a professional designer to create your own t-shirt mockups. We’re rounding up 21 of the best templates and resources to help. More from Shopify Blog - Company https://ift.tt/GrSLYQ4

Profasee Founder on Hiring, Firing, More

Chad Rubin is a serial entrepreneur and an ecommerce pioneer. He's hired a lot of employees. He's fired a lot, too. The post Profasee Founder on Hiring, Firing, More appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/Vz29raU

28 Creative Instagram Bio Ideas for 2023

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Your Instagram bio is valuable real estate. Find creative ideas for your bio and see real-world examples from notable brands and influencers. More from Shopify Blog - Company https://ift.tt/R47z9JI

How to Start a Jewelry Business: A 9-Step Guide (2023)

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This go-to guide to starting your own jewelry business includes advice from the pros, tactical takeaways, and inspiration from established designers and business owners. More from Shopify Blog - Company https://ift.tt/8COb1As

Google’s Advice on Domain Names

Three Google veterans discussed domain name practices in a recent podcast. Here are their suggestions — and ours. The post Google’s Advice on Domain Names appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/tU5uGmi

Ecommerce Website Design: 25 Examples to Inspire Your Online Store (2023)

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Whether you’re about to create a brand new ecommerce site or you’ve been thinking about redesigning your current site, the following list of the 25 best website designs should give you ample inspiration. More from Shopify Blog - Company https://ift.tt/tVOIBxU

25 Side Hustles: Ideas for Making Money in Your Spare Time (2023)

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Looking for a fast and easy way to earn extra income? Browse our list of the 25 most profitable side hustles for 2023. More from Shopify Blog - Company https://ift.tt/i1nVTbe

9 Inspiring Women in Business—and the Women Who Inspire Them (2023)

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Successful women entrepreneurs share how they started their own companies, and the inspiration they drew from to get there. More from Shopify Blog - Company https://ift.tt/2g8ALoz

AI-based Content Curation Tools

AI-driven platforms can locate, analyze, summarize, and repurpose content. Here are five handy tools to get started. The post AI-based Content Curation Tools appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/NjEi7WD

Charts: U.S. Wholesale Trade Trends Q2 2023

Two U.S. Census Bureau surveys report stable to growing U.S. wholesale activity. The post Charts: U.S. Wholesale Trade Trends Q2 2023 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/QkB3RXr

6 Ecommerce SEO Best Practices to Drive Site Traffic in 2023

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More from Shopify Blog - Company https://ift.tt/oeREFTN

5 Content Marketing Ideas for September 2023

In September, try solving customer concerns, jumpstarting Halloween, delving into short-form videos, experimenting with AI, and telling Uncle Sam's story. The post 5 Content Marketing Ideas for September 2023 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/7qyEPwf