Shopify SEO Tips

It’s easier than ever to add AR and 3D experiences to your store. and data shows that shoppers are craving more personal experiences. More from Shopify Blog - Company https://ift.tt/uVM30KF

By late 2021, the founder of Supply.co was exhausted and burned out, having endured a harsh year for the business and himself. Desperate, Patrick Coddou turned to the Entrepreneurial Operating System. The post For Supply.co, EOS Is A-OK appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/F4vMarJ

Generating inbound links remains a cornerstone of search engine optimization. But link-building is difficult and becoming more so. Developing relationships with journalists can help. The post 3 Tools to Connect with Journalists appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/S1ZPqM6

Shopify Protect offers protection against fraud-based chargebacks on eligible Shop Pay transactions. More from Shopify Blog - Company https://ift.tt/ApTFLHb

The number of privately-held ecommerce companies valued at over $1 billion increased dramatically in 2021. Asia had the most. The post Charts: Ecommerce Unicorns 2021 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/9zkdy8N

Launching a new product or feature is exciting but risky, especially if it requires capital. A well-structured pilot program can provide answers. The post Unsure about a New Project? Try a Pilot Program appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/NcoyVWC

In a bygone era, shoppers entered an ecommerce site directly or via a search engine. No more. In 2022 it's social media that increasingly starts the process, creating opportunities and challenges for merchants. The post Online Shopping Has Shifted to the Edge appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/hAsTFen

The Americana food industry creates $240 billion dollars worth of waste every year. Nick Spina wanted to change that. So he launched Ethey, a zero-waste ready-to-eat meal delivery company that prevents one pound of food waste for each meal. In this episode of Shopify Masters, Nick tells us about his journey of finding the ideal production facility and launching a successful subscription model. More from Shopify Blog - Company https://ift.tt/m7fMzV3

Since 2014 we've published an occasional rundown of internet service providers, listing prices, download speed, data caps, and more. Here's our all-new 2022 installment. The post 20 Top Internet Service Providers in 2022 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/pj8KTlt

Fuel Finance is a Ukraine-based "financial department in the cloud." Alyona Myskyo launched the company two and a half years ago to provide easy-to-follow info to help merchants with quick decision-making. The post Q&A: Alyona Mysko of Ukraine-based Fuel Finance appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/4ENUYT8

In an age of massive data, a business intelligence tool can be a necessity for ecommerce merchants. Here's an example using QuickSight, Amazon's tool, with hypothetical Meta Ads data. The post Do You Need a Business Intelligence Tool? appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/anbYpUs

Joshua McKee founded Atlas Staffing 11 years ago. The company has grown. He advocates core values and communicates them to employees. "Embrace growth" is his favorite. The post ‘Embrace Growth’ Is Core to Atlas Staffing appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/Txrw2nC

If you’re a consumer looking to support brands doing good, or you’re a clothing brand owner aspiring to be more sustainable in your business practices, this list is for you. We’ve pulled some best-in-class examples of sustainable clothing brands selling eco-friendly menswear, vegan footwear, vintage fashion, recycled swimwear, and everything in between. More from Shopify Blog - Company https://ift.tt/njcpwgZ

Why the new era of recommerce is seeing brands take on their own resale markets instead of leaving it to third-party apps. More from Shopify Blog - Company https://ift.tt/PJGiZMN

If engagement is central to broad economic growth, creators are a key financial driver. And that could give rise to a new generation of tools and services. The post Ecommerce and Creator Tools Will Merge appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/Ol5ubiV

Specialized search queries can help identify missing keywords, specific content, competitors, and much more. Here are 18 essential "operators" with examples. The post SEO: How to Super Search with Advanced Operators appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/V2WumEO

The pandemic reset global retail, hastening the shift to online shopping while exposing supply chain weaknesses. We analyze recent survey results from retail leaders on what to expect in 2022 and beyond. The post Charts: Retail Industry Outlook 2022 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/lROcrNV

In the midst of nurturing a business, it’s easy to forget to nurture yourself. Neglecting self care is common among entrepreneurs in the early stages of their business—working a day job and cramming the rest into that time once earmarked for rest. To bring your best self to your business, follow these nine self care tips that fit into busy lifestyles. More from Shopify Blog - Company https://ift.tt/E3stjyw

Drone deliveries have taken off. Here is a list of companies leading the advancement, from drone technology and logistics companies to retail brands. The post Daily Drone Deliveries Surpass 2,000 Globally appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/QwZCasL

Advertising is too expensive without first understanding a campaign's goals, channels, budget, and more. Here's our 5-point plan to get the most from your next campaign. The post 5-point Advertising Plan to Drive Performance appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/typeKSB

Amy Divaraniya had enjoyed a comfortable career in data science when she realized she had another calling. After she faced struggles conceiving her son, Amy decided to build a solution to help women with their fertility. OOVA is an at-home test that measures multiple hormones through urine samples and provides personalized results and insights. In this episode of Shopify Masters, Amy shares with us the essential questions to ask when conducting market research and the challenges of being a female founder. More from Shopify Blog - Company https://ift.tt/uxza8rY

These expert-recommended social media tips will help you show up with authenticity and boost engagement among your followers, so you can make more sales. More from Shopify Blog - Company https://ift.tt/mgNWPQ5

Consumers in the West read and write from left to right. Website navigation using that natural tendency is effortless and less stressful for visitors. The post Visitors Seek Effortless Navigation and Design appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/O9jyJ2V

Merchants can sometimes earn extra revenue from selling email ads that target their subscribers. Here are a few quick tips. The post Tips for Selling Ads in an Email List appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/bCYB91o

Ecommerce merchants enjoy non-stop innovation from vendors and service providers. The installment of “Product Releases” includes updates on social commerce, the metaverse, brick-and-mortar, selling on Amazon, and more. The post Ecommerce Product Releases: April 17, 2022 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/d9qDjof

Lea Richards launched Pig of the Month, a direct-to-consumer seller of barbeque, in 2011. The company has thrived, with dozens of meat products and outsourced logistics for other merchants. The post Direct Mail Replaces Facebook for Barbeque Seller appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/QjKafcE

Massive investments in SPACs, cryptocurrencies, and private companies have caught the attention of the U.S. Securities and Exchange Commission. The post The SEC Reins in SPACs, Cryptocurrencies, More appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/hdQFREY

Wayback Machine and Google's cache have important SEO benefits. The former helps monitor changes to competitors' pages. The latter confirms Google's assessment of a page. We explain. The post SEO: Using Wayback Machine, Google Cache appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/4OLp9a5

Unilateral decisions by a company founder or manager carry risks. A transparent process involving staff can lead to better outcomes. We explain. The post Decision Frameworks Help (Fast-growing) Companies appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/hObrYct

For years Google Ads has migrated to automated, machine-learning ad management. But the performance of those automated campaigns is only as good as the conversion data. We explain. The post How Conversion Data Improves Google Ads Automation appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/SEzNI6p

The reality of being a new entrepreneur is that you’re often on your own. But alone and lonely are two very different things—the latter can lead to more serious mental health concerns. If you’re an entrepreneur, be proactive in your efforts to reach out. Here’s how to deal with loneliness as a small business owner, with advice from founders who’ve been there. More from Shopify Blog - Company https://ift.tt/GAH5ylB

Global investments in financial technology skyrocketed in 2021. In this week's charts, we analyze the top sectors, deals, and regions. The post Charts: Global Fintech Investment in 2021 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/lxQO19N

In this episode of Shopify Masters, we chat with the founders of the recently named “best brand in Denmark,” Shaping New Tomorrow. The three friends, Christian Aachmann, Kasper Ulrich, and Christoffer Bak were able to disrupt the menswear industry, build multiple physical stores, and scale beyond 8-figures in annual sales. More from Shopify Blog - Company https://ift.tt/e0u6QAd

Etsy is the go-to marketplace for sellers of unique, handmade jewelry, crafts, gifts, and creative supplies. Here are the top 20 shops on Etsy. The post 20 Top Selling Shops on Etsy appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/8zCo1jk

The Ukraine-based SEO platform Serpstat strives to maintain a level of normalcy for employees and customers. The post Ukraine-based Serpstat Perseveres Amid the War appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/rP73TQk

Text commerce is the process of obtaining payment and shipping info from shoppers upfront as well as permission to send offers. The model can solve multiple hurdles for merchants. The post Text Commerce Is Upfront Permission to Sell appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/rBe2fO3

High-converting ecommerce copywriting starts with research. That's according to Christopher Silvestri, the founder of Conversion Alchemy, an agency. The post Ecommerce Copywriter on Tactics, Tools, More appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/MwlrE0Z

    Getting more traffic is top of mind for any business owner, so the thought of mastering ecommerce SEO has probably crossed your mind once or twice. Consistent, high-quality traffic you don’t have to pay for? Sign me up. But between search engine algorithm updates and excessive industry jargon, it can be pretty difficult to get the hang of this whole ecommerce SEO thing. This beginner’s guide will take you from newbie to novice as quickly and simply as possible. We’ll cover keyword research, site structure and organization, and on-page SEO. More from Shopify Blog - Company https://ift.tt/QikEKOx

Google's policy to not duplicate URLs on page one of search results is likely bad news for most publishers. Here's our primer on "deduplication" and tactics (if any) to overcome. The post SEO Impact of Google’s ‘Deduplicate’ Algorithm appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/O9U8b2t

Whether you’re just starting up or want to take your business to the next level, here are 12 ways to monetize a food blog. More from Shopify Blog - Company https://ift.tt/I3HLMxB

YouTube ads can increase brand awareness and drive click-throughs, while powerful targeting capabilities and variety of ad formats provide plenty of choice for different budgets and goals. We'll walk you through creating your first ad.  More from Shopify Blog - Company https://ift.tt/ARFCaSu

Grocery sales surged during the pandemic, as home-bound consumers prepared meals themselves. The trend looks to continue in 2022, albeit not as strong. The post Charts: Grocery Spend by Individual, Generation, More appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/ZgdpKva

Inflation typically helps brands with lower-priced and essential goods and hurts premium items. Amid a heightened inflation outlook, merchants should scrutinize their product mix and adjust as necessary. The post Inflation Could Harm DTC and Premium Brands appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/eVxbHnB

Come behind the scenes to find out how products are chosen for the lavish gift bags that are given out to nominees at the Oscars, Grammys, and other award ceremonies. More from Shopify Blog - Company https://ift.tt/Ed5uF8q

Creators and merchants are producing innovative ebooks, courses, software, and more. Here's our all-new update of ecommerce platforms that sell and manage digital goods. The post 20 Platforms to Sell Digital Products appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/pUOKkDY

In their quest to alleviate their allergies, brothers Eugene and Michael Ravitsky procured the ideal air purifier together they launched FactorPure, and expanded their business to include heaters, generators, air compressors, and other household machinery. In this episode of Shopify Masters, Eugenee shares their strategy to finding eight-figure success in a high cost, low margin industry. More from Shopify Blog - Company https://ift.tt/trzg3OX

The May 2022 installment of our long-running content ideas series suggests focusing on competitors, specialized reports, local content, product profiles, and "National Brother's Day." The post 5 Content Marketing Ideas for May 2022 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/fveogUk

A company's climate risk is increasingly a concern of investors. Proposed regulations by the U.S. Securities and Exchange Commission would require environmental disclosures of publicly-traded firms. The post The SEC Asks Public Companies for Climate Info appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/WkiodKO

This installment of "Ecommerce Product Releases," our twice-monthly rundown of new services that could help merchants, includes live streaming, next-day delivery, subscription payments, and more. The post Ecommerce Product Releases: April 3, 2022 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/beHufqF

New to selling on Facebook? In this detailed guide, we’ll explain the steps, costs, and tips for selling your products in Facebook Marketplace and Facebook Shops. Updated for 2022. More from Shopify Blog - Company https://ift.tt/39PjXgU

Quality product photography can go a long way toward creating a positive online shopping experience. How you style your product, the lighting and background in your studio, your camera settings, the angles you shoot from, and your post-production processing will impact whether your product images convert visitors into customers. Footwear photography, especially, comes with its own special set of dos and don’ts. Learn from our experience, and start your next photography session off on the right foot. Don’t keep repeating the same mistakes. Do follow our tips and create DIY footwear product images that look professional and help optimize your online store. More from Shopify Blog - Company https://ift.tt/RU6cvbH

Ravi Kurani is an engineer who launched Sutro, a water sensor manufacturer, in 2012. His initial go-to-market strategy failed. So he pivoted. The post Sutro Pivots from Drinking Water to Swimming Pools appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/FIzf07w