Shopify SEO Tips

Kevin Stecko launched 80sTees.com in 2000 selling t-shirts imprinted with pop-culture items. Fast forward to 2023, and the site has 120,000 SKUs. The post T-shirt Seller on Licensing, Drop-shipping, More appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/4eUxQn6

Apple Pay Later is poised to capture serious market share in the buy now, pay later space. Merchants could benefit. The post Apple Pay Later Could Upend BNPL Space appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/0BhLNay

Sanzo founder Sandro Rocco shares his inspiration for a sparkling water company, the mistakes he sometimes sees early founders make, and what he’s learned about the food and beverage industry. More from Shopify Blog - Company https://ift.tt/PuayRH7

Looking to build an ecommerce website and want to know the upfront costs? Learn the hidden costs of running an online store and how much you should expect to spend. More from Shopify Blog - Company https://ift.tt/hEJiSWZ

Digital commerce goes beyond ecommerce to encompass everything that goes into a sale. Learn about innovations in the digital commerce industry. More from Shopify Blog - Company https://ift.tt/WXlf8JC

Fonts connect a brand with its audience, enhance the user experience, and drive conversions. Here are six ecommerce examples. The post The Right Font Drives Conversions appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/hVXuGRK

Innovative browser extensions can supercharge ChatGPT output. Here are seven for search engine optimization. The post 7 ChatGPT Browser Extensions for SEO appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/enZu2tR

Wondering how to sell on eBay in 2023? Follow our step-by-step guide, where you can also learn about how eBay can integrate with your Shopify store. More from Shopify Blog - Company https://ift.tt/VD8EKSJ

Matt Fiedler co-founded Vinyl Me, Please, a subscription-based vinyl-membership business, to give people the tangible connection to music they craved. After the first five years of bootstrapping, the business brought in over $11 million in revenue, and signed up more than 30,000 subscribers. More from Shopify Blog - Company https://ift.tt/PGTbVZD

Every quarter we publish a rundown of new books that could help ecommerce merchants. This installment includes titles on strategy, branding, B2B, storytelling, and more. The post 12 New Ecommerce Books for Spring 2023 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/JUKaNZD

Distractions are everywhere, from messages to ads to a constantly growing to-do list. Here’s how to focus better to improve concentration and get more done. More from Shopify Blog - Company https://ift.tt/JBaC9uZ

Single-member LLCs come with the protections and benefits that can make all the difference for small business owners and entrepreneurs. Here's everything you need to know and how to start one. More from Shopify Blog - Company https://ift.tt/lo9uwGh

The future of automotive retail will be digital and direct-to-consumer, per McKinsey & Company. Will that include subscribing to a vehicle online? The post Vehicle Subscriptions Gaining Traction appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/VmQegOA

This guide will help you understand YouTube marketing and apply it to your brand strategy, with examples from successful brands. More from Shopify Blog - Company https://ift.tt/aDGt96U

Learn how to meet the needs of Gen Alpha, the next generation of consumers, decision makers, and leaders. More from Shopify Blog - Company https://ift.tt/E3rtijG

Allen Walton has overcome a Google Ads ban, rising competition, personal setbacks, and more. The post Amid Headwinds, SpyGuy Doubles Down appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/YEOnQBq

If you want to grow your business consistently and profitably, you need to think of customer acquisition not as an outcome but as a process .  Here's an in-depth look at how to calculate customer acquisition cost and seven strategies to test.  More from Shopify Blog - Company https://ift.tt/wRlVb8T

Online reviews are the key to building brand trust and loyalty. Here’s how to encourage shoppers to share their experiences and where you should display reviews. More from Shopify Blog - Company https://ift.tt/XuDPieN

From beloved bestsellers to new discoveries, explore the best women entrepreneur books recommended by women, for everyone. More from Shopify Blog - Company https://ift.tt/pDo6WKn

The pandemic exposed the impossible balancing act that society demands of working mothers. But for many women, it was also an opportunity to reset the terms of their careers. Through research and interviews with several mom founders, we explore how the pandemic set the stage for an entrepreneurial boom among working moms.  More from Shopify Blog - Company https://ift.tt/9elQray

Business formation in the US hit record highs in 2020 and remains steady. Find out why the pandemic inspired a surge in entrepreneurial spirit. More from Shopify Blog - Company https://ift.tt/gSlhr9n

The post-pandemic hangover and an uneven economy can create ecommerce uncertainties. Here are six pointers to boost online revenue. The post Revenue Boosters in a Rough Economy appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/CXWkjA7

Bank of Canada director of data science Maryam Haghighi joins us for an in-depth conversation on the latest disruptive technologies, and how business owners can use and understand their customer data.  More from Shopify Blog - Company https://ift.tt/1hUBTf5

When things get tough, the first thing most business owners do to save their business is cut costs, but that only slows down the inevitable. What you need to do is breathe new life into a dying business by jump-starting it. Learn how to turn your business around with this article.  More from Shopify Blog - Company https://ift.tt/RLQPjcF

Marketers enjoy an ever-expanding choice of artificial intelligence-driven tools to optimize ad performance, generate content, enhance images, monitor competitors, and more. The post 21 AI Tools for Marketers appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/42bcsOr

HowTo Schema on instructional web pages can generate rich snippets in organic search results, elevating visibility and click-throughs. The post HowTo Schema: Guidelines, Tools, Tips appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/wIsF16q

Erica Davis and Catherine Carter founded The Sip, a tight-knit community where members receive curated sparkling wines from all over the world and learn more about the regions and ingredients behind their favorite bottles.  More from Shopify Blog - Company https://ift.tt/kn1LEqO

Consumers are spending more time in fewer apps, meaning brands need to have a mobile shopping strategy in order to remain competitive and relevant. Here's how brands can drive mobile sales with Shop. More from Shopify Blog - Company https://ift.tt/Sw0RelW

The continued growth of advertising on retail websites and marketplaces depends on how those platforms collect and use data. Will they choose frugality or gluttony? The post Retail Media Should be Data Thrifty appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/uOYvcmK

Here's our quarterly rundown of handy tools, apps, and fonts for merchants. This installment includes freeimage generators, no-code builders, mockups, and more. The post 20 Free Web Design Tools from Winter 2023 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/PoqZCsl

The demise of Silicon Valley Bank was the culmination of balance sheet mismanagement, aggressive expansion, and reliance on a relatively small number of customers. The post Hubris Upended Silicon Valley Bank appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/X4r9IUk

What is a nonprofit? And should you consider starting one? Here's what you need to know.  More from Shopify Blog - Company https://ift.tt/PZ3mXya

Starting a podcast is an effective way to build an audience and establish credibility, which you can later use to promote your business. Learn the ins and outs of recording, publishing, and growing your own podcast without breaking the bank. More from Shopify Blog - Company https://ift.tt/UDuoImJ

Katrina McKinnon was once wary of artificial intelligence-powered writing tools. Now she embraces them. She sees a coming sea change, with many opportunities for storytellers. The post CopySmiths Founder on AI Writing Tools appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/DF0V8BK

An ecommerce hosting provider stores the data needed to power your online store. Everything from page loading speeds to site security is managed by your hosting provider.  Here’s how to choose one that grows as you do. More from Shopify Blog - Company https://ift.tt/ztiRwFq

Artificial intelligence can streamline an email marketing program. But it's not perfect. The human element drives performance. The post AI for Email Marketing appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/tJhQyD1

YouTube SEO increases visibility on your videos by pushing them up the search results. Here’s how you can use it to rank your YouTube videos. More from Shopify Blog - Company https://ift.tt/LwfP8Sr

Lindsey Carter founded SET Active, an activewear brand that blends form and function to make effortlessly comfortable clothing that sells out quickly. Its matching workout sets and lounge gear are extremely popular among the wellness community, and can be seen on “it girls” like Kylie Jenner and Hailey Beiber. More from Shopify Blog - Company https://ift.tt/Z4hyaFf

With the increasing popularity of food trucks, it’s essential to prep your operation before you start prepping your mise en place. A solid food truck business plan puts you at the front of the grid when the race begins. More from Shopify Blog - Company https://ift.tt/Bv1aluO

In their words, three successful creators share the insights behind their relentless resourcefulness, and how they turned audiences into customers right from the start.  More from Shopify Blog - Company https://ift.tt/AnZ9okB

This installment includes updates on drop shipping, returns management, one-click insurance, upsell and cross-sell solutions, customer video chats, payment tools, and more. The post Ecommerce Product Releases: March 15, 2023 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/FrNe5db

We researched how 50 direct-to-consumer ecommerce brands deploy email marketing. Most used Klaviyo and most solicited mobile phone numbers. The post Study: Klaviyo, Text Messaging Drives DTC Ecommerce appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/mdwWchf

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SEO content briefs can ensure an article is helpful to humans and optimized for search engines. Here are key elements of a brief and tools to help create it. The post 3 Tools to Create SEO Content Briefs appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/iWLbUQ5

Founder Nancy Twine left her career on Wall Street to start Briogeo, a clean hair care company. In this episode, Nancy shares how she managed the risk of starting a company, scored a partnership with Sephora, and secured an acquisition of her brand. More from Shopify Blog - Company https://ift.tt/zfvNOxB

We know that faster checkouts leads to more sales. The longer it takes to make a purchase, the more drop-off points are introduced into the shoppers’ purchasing path. That’s why we launched Shop Pay—the fastest-converting checkout on Instagram and Facebook. More from Shopify Blog - Company https://ift.tt/pGCnL0q

Creator Chris Hau shares his favorite pieces of advice for entrepreneurs and other creators looking for their next great idea. More from Shopify Blog - Company https://ift.tt/jILDM1f

There's no shortage of sophisticated and affordable social media management tools. Our all-new update is a rundown of leading providers — describing features, integrated platforms, and more. The post 18 Social Media Management Tools for 2023 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/8YaAb6K

CNC machines are giving  startup entrepreneurs the ability to mass produce custom goods in their garages, basements, and bedrooms. Explore our list of CNC project ideas and find out how you can build your own CNC business. More from Shopify Blog - Company https://ift.tt/xkunhbt

In a data-driven, pay-per-click age, brand advertising is seemingly a lost art. But it's arguably the most important type of promotion. Ask Nike. The post When It Comes to Brand Ads, Just Do It appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/2L65yPf

We explore the direct-to-consumer fine jewelry movement to better understand what it is, why it’s happening, and if those low prices are all they’re cracked up to be. More from Shopify Blog - Company https://ift.tt/DSyaNrd

Learn the secrets to using storytelling in branding, and tips for writing a story that earns trust, engages customers, and soars above the competition. More from Shopify Blog - Company https://ift.tt/aXo4xNg

Matty Benedetto shares his insights on creating everything from Croc gloves to board games to his weird and wonderful career itself. Making it look easy? It’s all part of the job. More from Shopify Blog - Company https://ift.tt/PyjZN0r

Google display ads offer unparalleled audience targeting opportunities, helping you reach the right customers at the right time. More from Shopify Blog - Company https://ift.tt/1ueG3mh

Amazon's marketplace in 2023 is crazy competitive. Ken Freeman, a former Amazon seller turned consultant, loves the challenge. The post Amazon Consultant on Competition, Black-hat Sellers appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/0NS71RY

The marketing tools you choose as a business will help you implement, organize, and automate different marketing tactics. These are some of the best. More from Shopify Blog - Company https://ift.tt/gyAJ5tS

Search Engine Marketing, or SEM, is a marketing tactic that uses paid advertisements on search engines to increase product or brand visibility. More from Shopify Blog - Company https://ift.tt/4rioNwG

ChatGPT can kick out endless content. Should search engine optimizers use it? The post ChatGPT for SEO Content appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/LU8zEFy

Books can cheer us up when we’re feeling sad, motivate us to make improvements, and teach us new skills. If you’re looking to put together an entrepreneurial reading list, here are the best business books to include. More from Shopify Blog - Company https://ift.tt/eNXbZAs

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Where do you start with an income statement? Learn what you do—and don't—need to include to understand your company's profitability. More from Shopify Blog - Company https://ift.tt/Xmz0v31

De-influencers address consumers' desire for authenticity and transparency. It's the anecdote to over-to-top marketing pitches. The post The Rise of De-influencers appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/jFgKGfD

Google Analytics is a valuable ally in the ecommerce battle for consumer dollars. The insights it provides contains a wealth of information about your site, your visitors and where they came from. All this information can be used to find new customers and increase conversions. In this post we will look at exactly how to set up Google Analytics for your store, the basic reports you should be checking and a few other goodies to help supercharge your knowledge and drive sales. More from Shopify Blog - Company https://ift.tt/kU4Gspz

Recent changes to Google Ads enhance flexibility and streamline navigation. Improvements address automatically created assets, customer acquisition, and interface design. The post Google Ads Improves Automated Assets, Acquisition, More appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/c1NCYGg

Digital goods such as tutorials, instructions, and courses add value to the sale of physical products. When sold separately, digital downloads boost revenue and expand global reach. The post Digital Downloads Boost Sales and Loyalty appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/DmPqKZp

Bird & Blend Tea Co. founder Krisi Smith wanted to bring fun tea blends to the UK., and gathered quite a following in the process. In this episode of Shopify Masters , Krisi shares how she built her customer base around students and tourists, getting their support to help fund retail expansion and rebrand the company. More from Shopify Blog - Company https://ift.tt/i8Mf4la

Meet 13 older entrepreneurs and learn how their years of experience—both in life and at work—have created a great foundation for starting a business from scratch. More from Shopify Blog - Company https://ift.tt/KJLsP93

We asked our talented design contributor to tell us about her agency's preferred tools for design, communication, and project management. Here's her list. The post A Web Designer’s Tech Stack appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/KPtfVE7

An active blog can attract, convert, and retain ecommerce customers. Here's our all-new update of WordPress blog tools to make the job easier and more effective. The post 20 WordPress Plugins to Manage a Blog appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/KIYr9HE

SEO can seem like a dark art very few have mastered. But simply by following good business practices, small business owners can see their rankings climb. More from Shopify Blog - Company https://ift.tt/vxc0tFC

Since 2014 we've published a monthly series of content marketing ideas. This installment focuses on articles and videos with April-holiday themes. The post 5 Content Marketing Ideas for April 2023 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/Sqrj1sk

What makes a successful entrepreneur? Explore the top characteristics of entrepreneurship that separate the best from the rest. More from Shopify Blog - Company https://ift.tt/zZ7OWfn

Discover business ideas for young entrepreneurs and meet nine inspiring founders who started businesses while they were still in school. More from Shopify Blog - Company https://ift.tt/9yJhbg3

Eight kid entrepreneurs share some of their favorite things—from sloths and STEM to bubble baths and beagles—and what it’s like running their own business. More from Shopify Blog - Company https://ift.tt/bKm6MpL

Tony Smith acquired TimberVaults, a direct-to-consumer seller of concealed gun safes, for the expansion opportunities, such as hidden storage of jewelry and documents. The post Concealed Gun Safe Maker Seeks New Markets appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/1cvCnbB

Link in bio tools like Linkpop create a one-stop shop for everywhere your business lives online. Here’s how to craft one that gets customers clicking. More from Shopify Blog - Company https://ift.tt/9qIafyB

Ecommerce sales in the U.S. and worldwide posted strong growth in 2022, despite headlines to the contrary. Global ecommerce retail sales grew by nearly 10% and reached a record 19.7% of total retail. The post Actually, Ecommerce Excelled in 2022 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/slYATxP

Get your fill of expert insights, success stories, and trends. These are the best business podcasts, whether you’re just starting out or looking to grow. More from Shopify Blog - Company https://ift.tt/MGoAgSx

Katonya Breaux launched Unsun Cosmetics in 2016 to educate consumers on the importance of sun protection for Black men and women, and to offer a mineral-based sunscreen that was specially developed for darker skin tones. More from Shopify Blog - Company https://ift.tt/eKVq6dD

This installment of our twice-monthly rundown includes updates on shipping, domains, website builders, chatbots, analytics, grocery tools, and more. The post Ecommerce Product Releases: March 1, 2023 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/aQA5Gt8

An LLC is a hybrid business type because it combines tax and structure flexibility of a sole proprietorship with the liability and asset protection of a corporation. More from Shopify Blog - Company https://ift.tt/E9QRAZw