Shopify SEO Tips

New York–based clothing company Alex Mill set out to make the perfect button-down shirt. Founder Alex Drexler and CEO Roxanne Stahl O’Hara share how the brand grew organically through word of mouth and working with content creators. More from Shopify Blog - Company https://ift.tt/UnrbvaS

Google's assesment of expertise and trust is critical in achieving top rankings. The post How Topic Authority Impacts SEO appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/9W0KEHF

In the retail marketing toolkit, loyalty programs have proven themselves as one of the most effective tactics for increasing revenue and inspiring customer loyalty. As many as 84% of consumers say they’re more apt to stick with a brand that offers a loyalty program. And 66% of customers say the ability to earn rewards actually changes their spending behavior. More from Shopify Blog - Company https://ift.tt/VyetB8l

  Performance marketing is a marketing strategy that is driven entirely by the measurable aspects of a campaign, such as clicks or conversions.   More from Shopify Blog - Company https://ift.tt/8TjVLkv

This ecommerce checklist outlines all the essential tasks to complete for a successful launch of your online store. More from Shopify Blog - Company https://ift.tt/kC8oc26

A unique selling proposition is one of the keys to developing a memorable brand. Here's how to shape your own USP, plus 9 examples for inspiration. More from Shopify Blog - Company https://ift.tt/T3HedRv

Global VC investments are rebounding. Top industries are biotech, payments, and clean energy. The post Charts: Venture Capital Trends Q3 2023 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/z2cWVNa

Looking to buy wholesale products in bulk? Here are 12 of the best wholesale distributors for food, cosmetics, and more. More from Shopify Blog - Company https://ift.tt/E4gj8QU

An eclectic mix of product marketing tactics, no matter how creative, doesn’t make for a compelling marketing strategy. We dive into how to market your product by increasing retention, average order value, and customer acquisition. More from Shopify Blog - Company https://ift.tt/MAc6Wiq

Ecommerce UX is about designing the ultimate user experience for shoppers. Here’s how to think about UX for online stores, from marketing to check out. More from Shopify Blog - Company https://ift.tt/tefEwUG

Here are 25 ways to promote your business and drive more sales, complete with examples and resources to get started. More from Shopify Blog - Company https://ift.tt/CPZG8Vs

Every quarter we publish a rundown of new, free digital design tools. This installment includes color palettes, UX design, presentations, fonts, and more. The post 17 Free Web Design Tools, Fall 2023 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/pgVfIdv

A good domain name will stick with you for years to come. Learn how to check domain availability in the DNS and register your domain with major domain name registrars. More from Shopify Blog - Company https://ift.tt/yx2sA4H

Looking to build an ecommerce website and want to know the upfront costs? Learn the hidden costs of running an online store and how much you should expect to spend. More from Shopify Blog - Company https://ift.tt/7xvEZlj

This step-by-step guide walks you through how to set up an ecommerce website and build a profitable online store. More from Shopify Blog - Company https://ift.tt/wDIlARP

Custom GPTs can generate logos, web layouts, content analysis, brand messaging, and much more. The post Custom GPTs for Marketers appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/ieBg5h4

Many companies provide software and services for ecommerce merchants. Every week we publish a rundown of new updates and releases. The post Ecommerce Product Releases: Nov. 27, 2023 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/rXaRphy

Learn how to write an executive summary that perfectly captures your brand and business strategy. More from Shopify Blog - Company https://ift.tt/7MxR4Sh

This holiday season, more U.S. online shoppers will purchase on smartphones than desktops. It's a first. The post A Mobile Milestone for Christmas 2023 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/RLtZI4N

Starting up a new business? Learn how to get a business license in 4 steps, no matter what state you’re in. More from Shopify Blog - Company https://ift.tt/580Ckcp

Learn tactics for keeping your brand consistent across every customer touchpoint with real examples from successful brands. More from Shopify Blog - Company https://ift.tt/IM93bVA

Explore the meaning of entrepreneurship, what it takes to become a successful entrepreneur, and how you can use your unique strengths to design your own future. More from Shopify Blog - Company https://ift.tt/c2A463s

Any list of helpful ecommerce tools would be extensive. Here are five must-haves per our correspondent. The post My Top Ecommerce Tools for 2024 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/NdAtDi7

Need coverage for your online store? Discover the top ecommerce business insurance vendors and tips for finding the right one. More from Shopify Blog - Company https://ift.tt/imr1DM6

Modern search result pages are much more than 10 blue links. SEO performance metrics have changed, too. The post 3 New Metrics for Today’s SEO appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/8sgiYE6

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Magnolia Bakery’s senior marketing manager, Adam Davis, is taking the iconic chain to new heights, using Shopify to streamline all points of sale and optimize the online shopping experience for its customers. More from Shopify Blog - Company https://ift.tt/NoXLIED

Prepare your business for a busy holiday season with these holiday shipping tips to help you meet shipping deadlines and avoid delays. More from Shopify Blog - Company https://ift.tt/ej0v1Kp

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Per the U.S. Department of Commerce, Q3 domestic retail ecommerce sales grew 2.3% over the prior quarter, representing 15.6% of total retail. The post Charts: U.S. Retail Ecommerce Sales Q3 2023 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/rnIFe7f

Wondering how to sell on eBay in 2024? Follow our step-by-step guide, where you can also learn about how eBay can integrate with your Shopify store. More from Shopify Blog - Company https://ift.tt/95CXVjx

Google has long relied on AI for organic rankings. Now search optimizers are using it too. The post 3 AI-powered SERP Analyzers appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/5gRxiOo

Perfectwhitetee co-founders Jen Menchaca and Lisa Hickey had decades of experience in fashion wholesale. Now, they’re taking their t-shirt company direct to consumer, and learning an entirely new strategy for selling online. More from Shopify Blog - Company https://ift.tt/ntHgzjF

There are 12 components of a business plan entrepreneurs must know as they lay out how their business will work. More from Shopify Blog - Company https://ift.tt/VYNRy9W

OpenAI and Amazon Web Services now offer custom generative AI builders. We see benefits for merchants, potentially. The post Will Custom GPTs Boost Ecommerce? appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/BnoMZKS

New releases this week address video commerce, ecommerce marketing, social commerce, cross-border payments, composable commerce, more. The post Ecommerce Product Releases: Nov. 20, 2023 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/hsHWORt

Want more sales this holiday season? Use these holiday marketing ideas to generate more traffic, sell more products, and make more money during the holidays. More from Shopify Blog - Company https://ift.tt/Tb3wPqQ

Shopify's "Editions Summer '23" rundown includes over 100 new platform features. Here are 21 of them. The post 21 New Shopify Tools to Explore appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/z7FnQ1u

If you’re someone who locks your door and then double-checks it before leaving home, you’re already aware of the importance of security. That’s why we think you’ll appreciate the tips we’re about to share. If you’re interested in learning how to maintain good cybersecurity hygiene for your business, keep reading. More from Shopify Blog - Company https://ift.tt/dTBVc6g

Recover false payment chargebacks with data and automation software, says Mark Wagner. The post Disputifier Founder on Winning Chargebacks appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/FicCGkM

This guide looks at the primary barriers to entry and explores examples of how to overcome barriers to entry. More from Shopify Blog - Company https://ift.tt/y9U8oYq

Google Analytics 4 segregates traffic reports by user and session. Here's the difference. The post GA4: User Acquisition vs. Sessions appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/wVNfsQ3

Prospecting is the process of identifying and contacting potential customers. Follow these six steps to find sales and client prospects for your business. More from Shopify Blog - Company https://ift.tt/0ipynx1

The word “retail” refers to a type of business where merchants sell products or services to individual consumers for personal use. Learn more in this post. More from Shopify Blog - Company https://ift.tt/MwTumbW

Wholesalers in two Census Bureau surveys report mostly flat revenue and inventory levels. The post Charts: U.S. Wholesale Trends Q3 2023 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/apHCZob

Producing mini videos for social media once took hours. No more. The post AI Tools to Create Reels, TikToks, Shorts appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/DqKIJvT

Learn how to create your own lean business plan, with a step by step guide and an example, in this article. More from Shopify Blog - Company https://ift.tt/DvxeLyT

Shopify's latest Editions rundown included 100 new platform features. Our correspondent chooses his top six. The post Top Shopify Updates in Editions Summer ’23 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/GTh3rCV

This week: composable commerce, AI-powered shopping, open banking, tax compliance, cross-border logistics, holiday shopping promotions, more. The post Ecommerce Product Releases: Nov. 13, 2023 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/AvNpiRu

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Don't waste time on menial advertising tasks. Here are four handy productivity boosters. The post Google Ads Holiday Timesavers appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/ts4Ef0N

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Get eight Facebook ad templates to jumpstart your ad creation process and build more successful ads for your brand. More from Shopify Blog - Company https://ift.tt/ewls7ai

Ryan Hunter Masters's love of dancing evolved into online video courses. Sales followed. The post Swing Dancing Business Booms appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/ghj2SAN

Make more mobile sales this holiday season by optimizing your Shop presence. Target, engage and convert customers in less than 15 minutes. More from Shopify Blog - Company https://ift.tt/YPL9lmk

Discover 50+ small business ideas for 2024. Whether it’s an online venture or a local service, find the perfect idea to kickstart your entrepreneurial journey. More from Shopify Blog - Company https://ift.tt/wZh6gDc

Targeting niche "long tail" queries has changed from exact-match keywords to understanding a searcher's intent and meaning. The post SEO: Targeting the Long Tail for More Sales appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/J9TEPul

Jono and Nick Pandolfi share their advice for scaling an artist-led business beyond 7-figures. More from Shopify Blog - Company https://ift.tt/Q5CFL2O

The most common mistake most brands make with their Black Friday Cyber Monday email and SMS campaigns? Not being aggressive enough. Jacob Sappington, director of email strategy at growth agency Homestead Studio, shares what he’s recommending to his clients this holiday season. More from Shopify Blog - Company https://ift.tt/du6Me4i

Retail ecommerce in the U.K. will decline in 2023 per industry estimates. Still, ecommerce sales in the U.K. are the world's third largest. The post Charts: Ecommerce in the U.K. appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/R8M4FA7

AI-driven ecommerce personalization seemingly eliminates traditional cross-selling, but crucial differences remain. The post Are Cross-selling and Personalization Now the Same? appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/znt19ic

Done well, social media profiles entice followers and drive website engagement. The post AI Tools for Better Social Media Profiles appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/BRJ2DmK

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Learn how to create Pinterest ads step by step, using the platform’s new automated campaign setup. Get best practices and examples of successful Pinterest ads in this guide. More from Shopify Blog - Company https://ift.tt/zUOnvG3

In the spirit of the season, peek inside seven Christmas stores selling holiday cheer. Learn from these seasonal entrepreneurs through lessons they learned as they brought their ideas to life. More from Shopify Blog - Company https://ift.tt/LWR4du8

This week's list of upgrades and rollouts includes same-day deliveries, customer intelligence tools, conversational commerce, payment options, and more. The post Ecommerce Product Releases: Nov. 6, 2023 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/bVzw4Ya

In December, consider Santa's List Day, AI suggestions, looking back and ahead, and self-gifting guides. The post 5 Content Marketing Ideas for Dec. 2023 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/0i8ERI2

This guide will walk you through the basics of clickable banner ads, web banner design, and how to create web banners. More from Shopify Blog - Company https://ift.tt/gE0HAlT

A corporation is a type of business owned by shareholders and overseen by an elected board of directors. Find out the full definition of a corporation in this post. More from Shopify Blog - Company https://ift.tt/cMzdpQG

Discover different types of chatbots, how they work, their uses, and find the best chatbot examples for enhancing websites and customer service. More from Shopify Blog - Company https://ift.tt/FBMJ9oN

Reselling wholesale products is a great way to make money online. Here’s how to find, vet, and sell cheap wholesale products. More from Shopify Blog - Company https://ift.tt/8imYw9h

2023 started rough for Beardbrand, but better days have arrived. It's a new beginning for a venerable company. The post New Beginnings for Beardbrand appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/IYwnFxk

Learn how product page optimization can improve your online sales and revenue. Discover best practices for optimizing product pages with Shopify. More from Shopify Blog - Company https://ift.tt/a0emnsu

Google's use of structured data is shifting from producing rich snippets to explaining purpose and content. The post How to Set up Organization Schema appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/RdAo6L3

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What is branding? Learn the basics of branding, including the benefits of a strong brand and inspiring branding examples from top businesses. More from Shopify Blog - Company https://ift.tt/aKc048w

Instagram Stories can help brands reach fans and customers through engaging content. Here are more than 30 creative ideas to get you started. More from Shopify Blog - Company https://ift.tt/krP5E7x

Ecommerce comprises one-third of total commercial revenue for some European countries. The post Charts: Ecommerce Trends in Europe appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/HLukasj