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Showing posts from June, 2023

What Is Inventory and Why Is It Important? A 2023 Guide

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What Is a Mastermind Group? Guide For Entrepreneurs (2023)

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Joining a mastermind can help you develop and grow your business with the help of like-minded entrepreneurs. Here’s what they are and how to find the right one. More from Shopify Blog - Company https://ift.tt/4inleaN

TikTok Shopping: How to Set Up a Shop and Sell Products on TikTok (2023)

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 Embrace the power of social commerce and set up a TikTok Shop to enable shopping features and product discovery on the platform. More from Shopify Blog - Company https://ift.tt/RGKh2OE

TikTok for Ecommerce: How To Convert Fans to Customers (2023)

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Learn why you should consider TikTok for ecommerce, alongside tips to make the most of your brand’s presence on the platform. More from Shopify Blog - Company https://ift.tt/xCf24Mh

10 Best Practices for Creating Compelling Product Videos in 2023

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Boost your sales with ecommerce product videos. Discover the best practices for utilizing video content to increase sales and revenue in 2023. More from Shopify Blog - Company https://ift.tt/9vG28sx

How To Go Viral on TikTok: 15 Ideas for 2023

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Learn how to produce content favored by TikTok users and the algorithm to increase the chance of going viral on the platform. More from Shopify Blog - Company https://ift.tt/4F1HSoU

Entrepreneur on Childbirth and Running a Business

Elizabeth Mercer launched Sleekform, an online seller of ergonomic office furniture, in 2018. Four years later she had a baby. The post Entrepreneur on Childbirth and Running a Business appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/ckvZmID

How to Make and Sell Merch Your Fans Will Love (2023)

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If you're lucky enough to have a loyal fanbase—whether you're a business owner or content creator—chances are you've at least thought about making and selling merch. But a successful merch strategy involves more than just slapping your logo on a t-shirt or backpack. In this guide, you'll learn how to come up with your own merch strategy, from brainstorming product ideas to selling directly to fans. More from Shopify Blog - Company https://ift.tt/snKCXZv

Supply Chain Issues and How To Deal With Them (2023)

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Retailers are facing continued supply chain issues in 2023. Here’s what’s causing the issues and how you can minimize the effects of them on your business. More from Shopify Blog - Company https://ift.tt/OYyPV3e

KPIs for Ecommerce Customer Service

Online consumers increasingly expect fast responses to their inquiries. Here are eight key performance indicators to mointor satisfaction. The post KPIs for Ecommerce Customer Service appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/DqZ5VOb

4 Ways to Run a DTC Company Like a Tech Startup

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Todd Masonis had already sold a tech company before his chocolate-making hobby turned into a full-fledged business. Here are some of the startup lessons learned he’s applied to Dandelion Chocolate. More from Shopify Blog - Company https://ift.tt/FmdoOe5

Free Business Plan Template and Examples for Small Businesses (2023)

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Starting with a business plan template is the easiest way to simplify the work of writing a business plan. We put together a template (and an example) to help you optimize your planning time. More from Shopify Blog - Company https://ift.tt/n4CA2RV

Charts: Ecommerce in the E.U. 2022

Ecommerce in Europe is popular among all age groups, countries, and products. We tell the story in four charts. The post Charts: Ecommerce in the E.U. 2022 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/CSbhBNG

How to Register a Domain Name in 5 Simple Steps (Updated for 2023)

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A good domain name will stick with you for years to come. Learn how to check domain availability in the DNS and register your domain with major domain name registrars. More from Shopify Blog - Company https://ift.tt/8yf1Xku

TikTok Marketing: Creating a Successful Strategy in 2023

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TikTok marketing is a great way to connect with Gen Z and promote your products online. Find out how to make the most of the social media platform. More from Shopify Blog - Company https://ift.tt/V6GgYvk

10 Tools for ChatGPT Prompt Ideas

An effective prompt is the first step in benefitting from ChatGPT. That's the challenge — an effective prompt. The post 10 Tools for ChatGPT Prompt Ideas appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/pHJqW2h

What Is an S Corp? How to Form and Operate an S Corp

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S corps are a tax classification for private corporations in the United States that allows companies to avoid double taxation on their profits. More from Shopify Blog - Company https://ift.tt/Yg5ljyn

12 AR and VR Examples from Brands

Immersive online shopping experiences via augmented and virtual realities create the feeling of being physical present. The post 12 AR and VR Examples from Brands appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/RDSwstq

The Case for Constantly Evolving: How Babylist Went from Registry to Retailer

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Babylist has reinvented itself several times in the past decade. What started as an online baby registry became a media company and now a retailer. CEO and founder Natalie Gordon explains the evolution on Shopify Masters . More from Shopify Blog - Company https://ift.tt/WjdNQks

Laurie Ellens Recipe for Success: Shopify Marketing Tools

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See how Laurie Ellen—the founder of her eponymous gourmet cookie company—uses Shopify’s built-in marketing tools. Find out how having email marketing, lead capture, and customer chat tools in one place have helped her focus on what’s most important: growing her business. More from Shopify Blog - Company https://ift.tt/aOIL2Jy

Social Media Platforms Ramp-up AI

Artificial intelligence is nothing new for social media platforms. But the platforms' use of AI is accelerating to include chatbots, image creators, and more. The post Social Media Platforms Ramp-up AI appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/Ev0K34S

How Googles AI Search Could Impact Ecommerce

Google's generative, artificial intelligence-powered search results are "experimental." But change is coming. The post How Google’s AI Search Could Impact Ecommerce appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/N0Cq9hd

Ecommerce Business Insurance 2023: Find Affordable Coverage

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Business insurance is one of those things you need to think about as a business owner, but it’s also something most of us know nothing about. That’s why we put together this primer on commercial insurance, including who needs to think about it, and how to buy it if you do. More from Shopify Blog - Company https://ift.tt/u7cfr3e

My Wife Quit Founder on Publishing a Book

Steve Chou is a blogger, podcaster, trainer, and ecommerce owner. He's now a best-selling book author. The post ‘My Wife Quit’ Founder on Publishing a Book appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/bHESfAq

Instagram Product Tagging: How to Tag a Product on IG in 2023

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Instagram is rolling out the ability for anyone in the US to tag products on the app. Here’s what that means for influencer and affiliate marketing. More from Shopify Blog - Company https://ift.tt/NsJur95

Search Console Integrations for Insights Productivity

Google Search Console is an essential tool for analyzing and improving organic rankings. These integrations allow easy access from browser, among other benefits. The post Search Console Integrations for Insights, Productivity appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/YoybKd3

Modern Citizens Tips for Customer Retention

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An affordable, luxury fashion and home goods line designed for the modern woman is changing the way brands think about customer loyalty. In this Shopify Masters episode, you’ll hear how Modern Citizen generated nearly 50% of its 2022 sales from returning customers. More from Shopify Blog - Company https://ift.tt/aVX0kgm

12 Remote Work Apps for Staying Productive in 2023

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This list of remote work tools and travel apps will help you get more done on the go whether you're a remote worker, a digital nomad, or a mobile entrepreneur. More from Shopify Blog - Company https://ift.tt/gaY5GkV

Does Free Shipping Increase Sales? A Guide to Boosting Sales

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  More from Shopify Blog - Company https://ift.tt/oFyOk6x

Charts: Top Publicly Traded Ecommerce Companies

A financial ranking of publicly traded ecommerce companies starts with assigning companies to that classification. Retailers, marketplaces, tech platforms? The post Charts: Top Publicly Traded Ecommerce Companies appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/qlnCF2M

What Is Customer Segmentation? Definition and Guide

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Customer segmentation is the process of dividing customers into groups based on common characteristics so companies can market to each group effectively and appropriately. More from Shopify Blog - Company https://ift.tt/n8vUjxa

6 AI Presentation Tools for Webinars Promos More

Creating attractive presentation decks has never been easier with sophisticated AI tools. We take a look at six compelling options. The post 6 AI Presentation Tools for Webinars, Promos, More appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/hfiO6wj

Master Your Finances With Our Chart of Accounts Guide for Small Business Owners (2023)

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The chart of accounts is a list of all of the accounts in your business’s general ledger . It can help you organize transactions and generate key financial statements.  More from Shopify Blog - Company https://ift.tt/Gta9IT1

3 Tips for Increasing Customer Lifetime Value (CLV)

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Neil Hoyne serves as the chief strategist for data and measurement at Google. In his Shopify Masters interview he shares the data-driven ways you can win your customers’ hearts. More from Shopify Blog - Company https://ift.tt/LVEOghy

How to Make Merch for TikTok (and Sell it) in 2023

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Want to monetize your TikTok success? Learn how to make merch for TikTok and sell it to your fans. More from Shopify Blog - Company https://ift.tt/0jbp5Y9

What Is Customer Acquisition Cost? (and How to Reduce It in 2023)

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Learn why customer acquisition cost is important, find out how to calculate it for your store, and get advice for reducing it. More from Shopify Blog - Company https://ift.tt/59b1aLR

Amazon Aggregators Face a New Reality

Amazon aggregators purchase marketplace sellers and then attempt to improve revenue and profits. The boomtimes are over. The post Amazon Aggregators Face a New Reality appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/Y6esjtH

An Email Welcome Page Drives More Sales

Email pop-up boxes drive new sign-ups and then quickly disappear. A welcome page solidifies the relationship and advances the sale process. The post An Email Welcome Page Drives More Sales appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/oDuyhdt

How the Instagram Algorithm Works (Up-to-Date for 2023)

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As Instagram’s algorithm changes, yesterday’s marketing tactics might become less effective tomorrow. Here’s how you can evolve your Instagram strategy to get the most out of the platform today. More from Shopify Blog - Company https://ift.tt/IjcLnBv

What Is Variable Cost? How Do You Calculate It?

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What Is a Vision Statement 21 Top Examples (2023)

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Learn the basics of vision statements, with real-world examples from top brands, and tips for creating your own today.  More from Shopify Blog - Company https://ift.tt/p7yNEg2

Ecommerce Accounting: A Beginners Guide for 2023

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  Learn how ecommerce accounting helps business owners organize their finances and plan for growth. More from Shopify Blog - Company https://ift.tt/AEvdUjD

How to Use TikTok for Business in 2023: An 8-Step Guide

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Discover how your brand can use TikTok for business to build an audience, drive traffic, and meet business goals. More from Shopify Blog - Company https://ift.tt/s7F0PzV

TikTok Ads 101: Getting Started with TikTok Advertising in 2023

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Learn the ins and outs of TikTok advertising including how to create your first ad campaign with advice from a successful brand. More from Shopify Blog - Company https://ift.tt/9btEpsH

Brandless Exec on Acquisitions AI More

Brad Moss is an Amazon veteran, game developer, and now an executive with Brandless, the repurposed DTC seller and company acquirer. The post Brandless Exec on Acquisitions, AI, More appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/qgX1uCY

17 Unique Mission Statement Examples To Inspire Your Own (2023)

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Though most small businesses know the importance of a vision and mission statement, many struggle to write one—it’s normal. Learn the basics of mission and vision statements, with real-world examples from top brands, and tips for writing your own today. More from Shopify Blog - Company https://ift.tt/vjS4rYl

How AI Tools Improve Amazon Listings

Artificial intelligence-driven tools can streamline and improve product listings — names, descriptions, bullet points. The post How AI Tools Improve Amazon Listings appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/eA6Y8Vx

Why San Francisco is Still the Place for Startups

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San Francisco chief economist Ted Egan busts the myths surrounding the state of business in the city, and explains why startups that buy retail or office space in SF now are poised for growth. More from Shopify Blog - Company https://ift.tt/mAvfGOL

Charts: Global Fintech Funding Q1 2023

Funding for financial technology companies increased in Q1 2023 from Q4 2022. We tell the story in five charts. The post Charts: Global Fintech Funding Q1 2023 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/0YlziM9

How to Start a Blog in 2023 & Grow Your Audience

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One of the biggest challenges new businesses face is building an audience for their products. This step-by-step guide will take a thorough look at what you need to know to start a blog and grow it into a source of traffic and income. And while our guide is meant for those who haven’t started a business yet, it’s also relevant for any businesses that want to get into the blogging game. More from Shopify Blog - Company https://ift.tt/xhZAL1f

TikTok Trends: The Ones To Watch in 2023

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Glow-ups, slick transitions, and the latest dance craze–here’s how to find the most viral TikTok trends to inspire your next video. More from Shopify Blog - Company https://ift.tt/mi3812g

AI Search Engines for Content Marketing

New search engines are emerging that repurpose and reorder results to assist writers and researchers. Here are four options. The post AI Search Engines for Content Marketing appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/BQC1L3M

The 13 Best White Label Products To Sell in 2023

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Get started with ideas for trending white label products that you can sell today. More from Shopify Blog - Company https://ift.tt/qo8muME

What Sets Your Brand Apart? 3 Differentiation Tips

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Jash Mehta and Blair Fletcher Hardy found a gap in the coffee market and ran with it. Learn how they set their brand apart with plant-based, healthy offerings. More from Shopify Blog - Company https://ift.tt/hE3BeQP

13 New Ecommerce Books for Summer 2023

Every quarter we publish a rundown of new books that could help merchants. This installment includes titles on B2B marketing, decentralized platforms, sustainable business models, brand development, and more. The post 13 New Ecommerce Books for Summer 2023 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/HjgY3va

Quick Answers Drive Conversions

Shoppers have questions. The quicker the answer, the more likely they will click "add to cart." The post Quick Answers Drive Conversions appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/95ZX6DI

What Is Entrepreneurship? Definition, Requirements, and Pros and Cons for 2023

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There have never been more resources available for people interested in starting a new business venture, from low-cost tools for marketing and design to website and ecommerce solutions to crowdfunding platforms . Maybe that’s one of the reasons entrepreneurship is on the rise . More from Shopify Blog - Company https://ift.tt/EBJLRyo

Reassessing Google Ads’ Broad Match

Broad match keyword types, once shunned by many advertisers, facilitate Google Ads' automation and machine learning. The post Reassessing Google Ads’ Broad Match appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/7BnNcJj

YouTube Analytics Basics: How to Analyze Your Data (2023)

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Here are some ways to use YouTube Analytics to improve the performance of your videos and get the most out of YouTube. More from Shopify Blog - Company https://ift.tt/tiQlRsD

What Is Dead Stock? Definition and Guide (2023)

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Inventory that doesn’t turn over – that doesn’t sell – is often referred to as dead stock. With businesses that don’t use inventory management software, dead stock can remain on warehouse shelves forgotten and useless. More from Shopify Blog - Company https://ift.tt/OvAiGob

How to Design a Logo: A Step-By-Step Guide (2023)

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Good logos stick. Bad ones don’t. In this guide, you'll learn how to design a memorable logo, from brainstorming concepts to getting feedback to finalizing your design. We even design our own logo from scratch. More from Shopify Blog - Company https://ift.tt/4PKymFD

15 TikTok Video Ideas Your Customers Will Love (2023)

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Browse popular TikTok video ideas you can use for your brand, whether you’re just getting started or taking your TikTok strategy to the next level. More from Shopify Blog - Company https://ift.tt/H5bMjFm

A Community for Amazon Sellers

Athena Severi co-founded Titan Network in 2019. The Amazon-seller community offers in-person events and workshops, mentoring, and collaboration. The post A Community for Amazon Sellers appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/OCs5Fzn

What Is Small Business Insurance (+ 6 Insurance Companies to Consider)

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Small business insurance can help protect small-business owners against any potential claims against their company. More from Shopify Blog - Company https://ift.tt/Amb8CfO

How to Make Money Blogging: Your Free Guide for 2023

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Do you love to blog and want to make some extra cash? Learn about 11 revenue streams used by professional bloggers who earn a full-time income through their website. More from Shopify Blog - Company https://ift.tt/CaqEw8S

How To Find Trending Sounds on TikTok (2023)

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Given that audio is a big part of the TikTok experience, knowing where and how to find trending sounds on TikTok can boost engagement around your content and increase brand awareness. Here are eight easy ways to find trending sounds on TikTok. More from Shopify Blog - Company https://ift.tt/g4lYeZS

ChatGPT Prompts for SEO Link-building

Quality backlinks remain critical for driving organic seach rankings. ChatGPT can help with ideas for linkable digital assets, interview opportunities, and more. The post ChatGPT Prompts for SEO Link-building appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/dQYCx7q

Peak Design’s Crowdfunding Strategies That Raised Over $34 Million

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Peak Design has raised over $34 million through crowdfunding. The photography and travel-focused accessories brand is the poster child for Kickstarter and has remained financially independent since its launch in 2010. Founder Peter Dering joins us on Shopify On Location to share his journey of building a business with a cult following and his dedication to environmental initiatives through his latest venture, Climate Neutral. More from Shopify Blog - Company https://ift.tt/3N8UDh9

How To Sell Online: A Step-by-Step Guide

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There’s a lot to do between finding an idea and making a full-time income from your online business. Here are the nine steps you need to follow to sell online. More from Shopify Blog - Company https://ift.tt/mZDWKzL

5 Content Marketing Ideas for July 2023

This installment of our long-running content ideas series includes topics related to Prime Day, Elvis, mojitos, AI co-hosts, and independence days. The post 5 Content Marketing Ideas for July 2023 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/CsRy4ZE

Level Up Your Marketing Automations: Ezra Firestone's Expertise in New Templates

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Marketing automations can save you time and boost your business. That’s why we’re excited to announce that Shopify now offers three new automation templates, so you can set up a winning welcome email series and automate thank you emails, too. More from Shopify Blog - Company https://ift.tt/dP60Z5j

6 Image-to-text Tools, AI-powered

AI-powered tools can now analyze an image and describe it in words — handy for alt text, article drafts, and more. The post 6 Image-to-text Tools, AI-powered appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/lVJ8LwQ

22 Free Web Design Tools from Spring 2023

Here's our latest quarterly rundown of free tools for design, illustration, imagery, typography, and much more. The post 22 Free Web Design Tools from Spring 2023 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/2Ue5GvQ

How James Hoffmann Found His Niche and Become the Coffee Expert on YouTube

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James Hoffmann is the go-to coffee expert on YouTube. Before building his community online, James won the World Barista Championship and opened a coffee roastery. In this episode of Shopify Masters, James shares his journey of turning his passion for coffee into profitable businesses and a multifaceted career. More from Shopify Blog - Company https://ift.tt/OsMJEky

AI Basics for a Competitive Advantage

Understanding the limits and workings of generative AI is the first step in harnessing its benefits for business. The post AI Basics for a Competitive Advantage appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/qTubxXQ

TikTok Shop Slowed by Governments, Consumers

TikTok's ecommerce efforts in the U.S. and E.U. have faced headwinds from lawmakers — and consumers. The post TikTok Shop Slowed by Governments, Consumers appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/Uri8yGh

Shopify Markets Pro: 10 Ways to Optimize Your Store After Activation

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So you’ve activated Shopify Markets Pro … now what? Don’t wait around for global greatness to find you. Go after it with these top tips for maximizing your success when selling internationally. More from Shopify Blog - Company https://ift.tt/5cRpkO3