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Showing posts from March, 2025

Search Volume Tools for Marketers

Search terms rise and fall in popularity. Understanding the movements aids informed decisions. The post Search Volume Tools for Marketers appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/T2cVgIJ

Honeymoon Is Ending for Email Marketing

Artificial intelligence, privacy, and spam protection make reaching subscribers more difficult. The post Honeymoon Is Ending for Email Marketing appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/KNYABom

MALK Plant Milk Masters In-Store Retail

Ryan Rouse says gain traction with niche markets, then scale to mainstream chains. The post MALK Plant Milk Masters In-Store Retail appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/ePonAw0

AI Will Help Advertisers and Shoppers

Shoppers will see ads that interest them. Advertisers get better results. The post AI Will Help Advertisers and Shoppers appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/7hgXdFa

New Ecommerce Tools: March 27, 2025

This week's installment includes updates on automated ads, payments, AI-powered agents, personalization, cross-border shipping, and more. The post New Ecommerce Tools: March 27, 2025 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/Pl1wt3M

Top Ecommerce Blogs Are More Than Blogs

The best blogs do more than drive traffic — they fuel other marketing campaigns. The post Top Ecommerce Blogs Are More Than Blogs appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/bqvcu3f

The Problem with Optimizing for GenAI

Clint Butler, a prominent search-engine optimizer, says the first hurdle is knowing which platform to optimize. The post The Problem with Optimizing for GenAI appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/5vGpmsi

Brand Visibility Is the New SEO

Search engines drive brand discovery for genAI platforms and research for humans. The post Brand Visibility Is the New SEO appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/FjpNArk

Ecommerce and the Secondhand Boom

Culture, marketplaces, and economics contribute to consumer demand for used clothing. Merchants can benefit. The post Ecommerce and the Secondhand Boom appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/gBskMPJ

Branding Is More Than a Logo

Beardbrand founder Eric Bandholz says mission and purpose drive branding, not logos and design. The post Branding Is More Than a Logo appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/VarA2Hh

How BNPL Impacts Ecommerce Profits

Customers likely spend more when buy-now pay-later is available. The downside to merchants is the cost. The post How BNPL Impacts Ecommerce Profits appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/BmdvZxR

New Ecommerce Tools: March 20, 2025

This week: AI-powered agents, mobile app builders, buy-now-pay-later services, logistics, B2B payments, and email marketing. The post New Ecommerce Tools: March 20, 2025 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/FT9VXGA

How to Beat Amazon at SEO

Ted Kubaitis once feared competing against the ecommerce giant for organic rankings. Then an epiphany hit. The post How to Beat Amazon at SEO appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/pULyFWG

Bad SEO Advice: 4 Tips to Ignore

Four common SEO recommendations that waste time, or worse. The post Bad SEO Advice: 4 Tips to Ignore appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/16pYv8F

New Books on Startups, Growth, Culture, More

The first quarter of 2025 delivers inspiring titles to up your sales game, launch a business, build a team, and more. The post New Books on Startups, Growth, Culture, More appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/QSNV983

AI Prompts for Better Product Descriptions

The best AI-generated product descriptions come from skilled prompting. The post AI Prompts for Better Product Descriptions appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/qr4fznV

Margin Hacks for Cash-Strapped Ecom Stores

Amid a downturn for many ecommerce businesses, entrepreneur Eric Bandholz offers tips for better profits. The post Margin Hacks for Cash-Strapped Ecom Stores appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/ZyUt2Hm

New Ecommerce Tools: March 13, 2025

This week's update includes tools for international expansion, Amazon selling, Shopify themes, customer support, payments, shipping, and B2B. The post New Ecommerce Tools: March 13, 2025 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/NMsEHyR

Origins of Google Shopping’s AI Vision Match

Google's AI shopping initiatives reinforce sensible, long-standing ecommerce practices. The post Origins of Google Shopping’s AI Vision Match appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/xUyGnCS

‘Do’ Queries Are an SEO Priority

Google's quality raters' guidelines suggest a new approach to searchers' intent: "know simple," "know," and "do." The post ‘Do’ Queries Are an SEO Priority appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/EtlbBHM

Create Google Ads Scripts via GenAI

Claude, ChatGPT, Gemini, and others are fast and thorough, although not perfect. The post Create Google Ads Scripts via GenAI appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/Q89EhkC

The Pricing Strategy of Temu Sellers

Temu sellers show massive discounts to boost perceived savings and win customers. The post The Pricing Strategy of Temu Sellers appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/uQiZ5e9

Montana Knife Co Blends Craft with Scale

Business is booming for the direct-to-consumer brand launched just four years ago. The post Montana Knife Co Blends Craft with Scale appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/861e5sG

New Ecommerce Tools: March 6, 2025

This week's installment includes updates on AI agents, financing, local delivery, audience targeting, popups, security, and China. The post New Ecommerce Tools: March 6, 2025 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/4R0k71X

What’s Missing on Store Locator Pages

Done well, locator pages drive ecommerce sales not just in-store. The post What’s Missing on Store Locator Pages appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/cqhtlxM

Why Search Rankings Are Driving Less Traffic

A drop in traffic usually stems from lower rankings. But what if rankings are unchanged? The post Why Search Rankings Are Driving Less Traffic appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/YKW2HNt

Book Buyer Beware: The Rise of Counterfeits

Digital publishing technology and artificial intelligence have made producing fake books easier than ever. The post Book Buyer Beware: The Rise of Counterfeits appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/lr72WvI

Social Media Marketing beyond the Algorithm

It's easy to think one post will go viral, racking-up millions of views. But what happens next? The post Social Media Marketing beyond the Algorithm appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/3Q7LgjT

5 Content Marketing Ideas for April 2025

Content topics for April go beyond "Fools' Day" to include repurposing videos as text, celebrating Star Trek, avoiding housework, and poetry. The post 5 Content Marketing Ideas for April 2025 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/DzViLbx