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Showing posts from September, 2025

ChannelAdvisor Founder Launches GEO for Merchants

Scot Wingo observed consumers' shopping journeys while running ChannelAdvisor. His new firm, ReFiBuy, applies that experience to generative AI optimization. The post ChannelAdvisor Founder Launches GEO for Merchants appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/qC0M7vT

Google’s Spam Updates, Explained

Traffic declines from spam updates are typically drastic and result from violations of Google's published policies. The post Google’s Spam Updates, Explained appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/Xu2SM3y

New Google Postmaster Tools Grade Compliance

Email marketers lose simple reputation charts as Postmaster Tools version two emphasizes compliance status. The post New Google Postmaster Tools Grade Compliance appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/hVZus5p

CFO Shifts to Menswear, Egyptian Roots

In 2020, Karim Abed was chief financial officer for Texas-based home builder, but he yearned to launch his own business and reconnect with his heritage. The post CFO Shifts to Menswear, Egyptian Roots appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/vtOaeZn

New Ecommerce Tools: September 25, 2025

New products and services this week address agentic commerce, multichannel fulfillment, email and SMS marketing, sales tax, sponsored ads, social commerce, AI assistants, and more. The post New Ecommerce Tools: September 25, 2025 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/6NR47kS

Prime Time for Merchant-Publisher Deals?

AI-generated search results are crushing some digital news publishers. It's an opportune time for publishers and merchants to explore direct collaborations. The post Prime Time for Merchant-Publisher Deals? appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/zJulbn4

Ask an Expert: How to Start with GEO?

There's no universal guide for product integraton on genAI platforms, but merchants can take proactive steps to prepare. The post Ask an Expert: How to Start with GEO? appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/xLp6kmy

Recover ChatGPT 404 Traffic with GA4

ChatGPT sometimes hallucinates source URLs, sending users to 404 "not found" pages. The post Recover ChatGPT 404 Traffic with GA4 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/QhTsmeU

Facial Recognition Bans Spread Globally

Biometric technology is among the most promising trends in retail, but Australia's Kmart decision exemplifies growing regulatory opposition. The post Facial Recognition Bans Spread Globally appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/YfCRsvX

How Brands Boost ROI with Smart Data

Two CEOs share solutions for cross-device tracking, anonymous visitor identification, and conversion API strategies — all for better performance. The post How Brands Boost ROI with Smart Data appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/kD9uUcy

Visa’s VAMP Could Cost Banks and Merchants

The new framework could detect four times more fraud, Visa claims, saving $2.5 billion annually. The post Visa’s VAMP Could Cost Banks and Merchants appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/SCgdEYq

New Ecommerce Tools: September 17, 2025

This week's rundown includes updates on agentic commerce, embedded checkout, ecommerce search, reverse logistics, fulfillment, warehouse automation, and more. The post New Ecommerce Tools: September 17, 2025 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/zXYsWyB

Can Writing a Book Grow Your Business?

Writing a book, like building a business, is risky, requiring vision and dedication. The potential rewards include a large audience and a lasting impact. The post Can Writing a Book Grow Your Business? appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/wIx67zB

Did Google Just Prevent Rank Tracking?

Search bots and AI crawlers can no longer generate 100 listings per page. It's a telling change by Google. The post Did Google Just Prevent Rank Tracking? appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/VlhRAqD

Google-Criteo Deal Unlocks Retail Media

Retail media advertisers can now run placements on enterprise ecommerce sites via Google's Search Ads 360 platform, upending the digital retail media market. The post Google-Criteo Deal Unlocks Retail Media appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/ue4136Y

36 Ways to Revive an Ecommerce Business

Here's how to overcome entrepreneurial doldrums, when a business is seemingly stuck in no growth or worse. The post 36 Ways to Revive an Ecommerce Business appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/iyP4hwq

New Ecommerce Tools: September 10, 2025

This week's rundown includes updates on AI tools, shipping, video editing, shopping assistants, international commerce, B2B platforms, and crypto-to-cash payments. The post New Ecommerce Tools: September 10, 2025 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/VRHavpd

Quick SEO: 6 Key Elements, 3 Free Tools

Six elements on a page drive visibility on search engines and generative AI platforms. Three tools can quickly analyze. The post Quick SEO: 6 Key Elements, 3 Free Tools appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/AEjwxp4

Can AI Send the Perfect Ecommerce Promo?

Combining first-party behavioral data and artificial intelligence can transform outbound marketing. The post Can AI Send the Perfect Ecommerce Promo? appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/EJG3QmC

Google PMax Unveils Optimization Tools

Lack of transparency and flexibility frustrate Performance Max advertisers. Google is listening. The post Google PMax Unveils Optimization Tools appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/PUuj1vr

5 Content Marketing Ideas for October 2025

In October 2025, ecommerce content marketers could address Halloween, cultural observances, industry occasions, and seasonal transitions. The post 5 Content Marketing Ideas for October 2025 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/sn2rgNo

New Ecommerce Tools: September 4, 2025

This week: tools for email marketing, marketplace automation, AI agents, multi-site commerce, D2C subscriptions, interactive messaging, and website builders. The post New Ecommerce Tools: September 4, 2025 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/eg0TNkO

A Dozen Good Reads for Better Decisions

The fall retail selling season is also a time to plan for the coming year. Here are 12 new and time-tested books to help make informed choices. The post A Dozen Good Reads for Better Decisions appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/Sve8kfN

Vibe Coding Is Ecommerce’s New Excel

AI-generated software may seem far-fetched, but the process is a bit like using a spreadsheet. The post Vibe Coding Is Ecommerce’s New Excel appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/5bO3MXL

Control AI Answers about Your Brand

Search engine optimization has shifted from traditional organic rankings to AI-generated citations. The post Control AI Answers about Your Brand appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/meUdoLR