Shopify SEO Tips

COO Charles Allen implemented forced economizing when the company's sole investor couldn't inject additional funds. He shares his story in this week's "Ecommerce Conversations." The post Amid Cash Crunch, OneBlade Retrenches appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/nOXyqbH

Years ago, in early 2001, I spoke with an investment banker friend. He had crunched the financials on Amazon, an up-and-coming bookseller turned retailer, and offered a somber assessment. “There’s ... The post 2022 Top 25: Our Most Popular Posts of the Year appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/YG3s1lt

Bobbi Brown's son and Chief Marketing Officer at Jones Road Beauty, Cody Plofker talks about the strategies behind their success, and why their products work for customers of all ages. More from Shopify Blog - Company https://ift.tt/Ix4TLby

Contributors to Practical Ecommerce are experts in their respective fields and seasoned writers and thinkers. We asked them for notable books they read in 2022. Here are their responses. The post Our Favorite Books of 2022 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/fR7wGTv

The right font on an ecommerce website enhances the brand's mission. Here are four ecommerce examples of typography done well. The post 4 Ways Fonts Enhance an Ecommerce Brand appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/EJiZMKQ

Sarah Paiji Yoo founded Blueland, a company that makes household cleaners and personal care products in tablet form. Blueland’s innovative approach reduces single-use plastic and has prompted other competitors in the space to do the same. In this episode of Shopify Masters , Sarah shares how she and her chemist crafted the formula, found manufacturing partners, and negotiated a deal on Shark Tank. More from Shopify Blog - Company https://ift.tt/PoaYMJr

Here is a list of memorable marketing campaigns from 2022, for inspiration. The campaigns include iconic products, menu hacks, leveraged partnerships, and more. The post 12 Outstanding Marketing Campaigns from 2022 appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/ztZURga