Email Conversion Guide, Part 1: Database Cleanup

This post is the first in a 3-part series on improving conversions from an email marketing program. Parts 2 and 3 will address templates and retargeting, respectively. In this part 1 installment, I'll review the importance of a clean subscriber database, including tips for ongoing maintenance.

The post Email Conversion Guide, Part 1: Database Cleanup appeared first on Practical Ecommerce.



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