Ridge Wallet Hits $50 Million with Influencer Marketing

Ridge wallets launched via a Kickstarter campaign in 2014.  Ultra-thin, metal-clad, with RFID protection, the wallets are enormously popular in the U.S., with $50 million in sales in 2020 alone. Influencer marketing has driven much of the growth. Sean Frank is The Ridge's chief operating officer.

The post Ridge Wallet Hits $50 Million with Influencer Marketing appeared first on Practical Ecommerce.



from Practical Ecommerce https://ift.tt/2ZaTQSJ

Comments

Popular posts from this blog

Feeling Lonely? 10 Ways to Cure the Entrepreneurship Blues

Charts: Social Media’s Impact on Ecommerce Revenue