Google Analytics: ‘Assisted Conversions’ Are Attribution Gold

Google Analytics "Assisted Conversions" reports are hidden attribution gold deep in the platform's conversion analysis tools. While most Analytics reports show the immediate source ("last click") of traffic and conversions, Assisted Conversions identify the relationship between all channels and conversions.

The post Google Analytics: ‘Assisted Conversions’ Are Attribution Gold appeared first on Practical Ecommerce.



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