Break One Rule and Break It Hard: Disrupting the Soda Industry with a Healthy Spin

The Olipop foundersBen Goodwin and David Lester used innovative product development, the power of science, and the emotional significance of nostalgia to create Olipop.

More



from Shopify Blog - Company https://ift.tt/3CEa499

Comments

Post a Comment

Popular posts from this blog

The Right Answer to ‘What Do You Do?’

Clay Hebert once attended a conference in San Diego. He sat next to a fellow who inquired about his work. "What do you do?" the fellow asked. Describing the encounter, Herbert told me, "That question stumped me." Hebert had fumbled his introduction to Matt Mullenweg, the founder of WordPress. The post The Right Answer to ‘What Do You Do?’ appeared first on Practical Ecommerce . from Practical Ecommerce https://ift.tt/3oZVYcB
Read more