How Pluto Pillow Used PR to Win Their First Customers

How Pluto Pillow Used PR to Win Their First Customers

In 2018 Susana Saeliu and Kevin Li launched Pluto Pillow with an excellent product, a wonderful website, but no customers. They made their first sales by crafting a PR strategy that got them featured in the press and spread the word about their business.

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from Shopify Blog - Company https://ift.tt/D90k3vC

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